The Reported Trump-Forbes Detail That Fits His Longstanding Obsession With Magazines
How a reported Trump–Forbes detail reflects his decades-long fixation on wealth, media, and self-promotion.

One of the most telling—and arguably bizarre—anecdotes to emerge from the maze of Donald Trump’s public and private life is the reported claim that adult film star Stormy Daniels once spanked him with a copy of Forbes magazine during their alleged affair. While salacious, this detail is less an outlier than a pointed symbol of Trump’s decades-long fixation on wealth, publicity, and above all, how magazines—especially Forbes—have shaped both his self-image and public persona.
The Forbes Detail: More Than a Tabloid Oddity
According to a 2018 Mother Jones report, emails between political consultants revealed that Daniels described an unusual sexual act involving a copy of Forbes magazine featuring Trump on the cover. While many outlets dismissed this as a lurid footnote to an already sensational story, it’s impossible to ignore how perfectly this anecdote encapsulates Trump’s relationship with media—particularly Forbes, a magazine he has courted, criticized, and courted again in his relentless quest to be seen as a titan of business and success.
Trump’s Lifelong Obsession With Forbes
Donald Trump’s fixation on Forbes is well-documented. From the early 1980s, he actively sought to influence the magazine’s annual billionaire rankings, often exaggerating his wealth to secure a higher spot. The Forbes 400 list became a benchmark for Trump—a public validation of his success and a marketing tool for his brand.
The Forbes 400: A Benchmark of Success
- Inflated Estimates: Trump was known to provide Forbes with exaggerated estimates of his wealth, hoping to boost his ranking.
- Public Validation: Making the list was not just about ego—it was a crucial part of his business strategy, burnishing his image as a dealmaker and attracting investors.
- Business Tool: The Forbes 400 ranking became a selling point for Trump properties and ventures, reinforcing the mythos of Trump as a self-made billionaire.
Fall From the List
Trump’s relationship with Forbes grew contentious when, after years of inclusion, he was dropped from the list in the early 1990s following financial troubles and bankruptcies. This public demotion stung, and Trump reportedly became even more determined to return to the rankings, reflecting how deeply the magazine’s validation mattered to him.
Trump and Media: A Symbiotic Relationship
Trump’s career has been inextricably linked with media attention—tabloids, gossip columns, reality TV, and, of course, magazines. He cultivated relationships with reporters, sometimes pressuring them to portray him more favorably. The media, in turn, gave him the platform to promote his brand, sell books, and eventually, launch a political career.
Magazines as Status Symbols
For Trump, magazines—especially those featuring his image—were more than reading material; they were trophies and tools. He was known to display magazine covers prominently in his offices and hotels, turning them into proof of his success and celebrity.
- Forbes Covers: Trump reportedly boasted about Forbes covers to visitors, reinforcing his image as a business icon.
- Vanity Fair & People: Appearances in these magazines were leveraged to bolster his celebrity status and attract attention beyond the business world.
- Tabloids: Trump courted tabloid coverage, understanding that any publicity—positive or negative—could be converted into brand value.
The Psychology Behind the Obsession
Trump’s fixation on Forbes and other magazines can be seen as part of a broader pattern of behavior: a relentless need for validation, an obsession with controlling his narrative, and a belief that perception is reality. The reported Forbes anecdote with Stormy Daniels takes on added resonance in this context—a physical manifestation of his psychological entanglement with media image.
Publicity as Power
Trump’s career demonstrates that, for him, media coverage was not just a byproduct of success but a prerequisite for it. He understood early that in America, celebrity could be monetized, and that wealth was as much about perception as actual assets.
Image Over Substance
Trump’s approach to business and politics has often prioritized image over substance. His constant references to magazine rankings, TV ratings, and poll numbers reveal a man deeply invested in metrics of public approval—sometimes at the expense of factual accuracy.
Forbes’ Response: Between Amusement and Unease
When news of the spanking anecdote broke, Forbes executives and staff were reportedly both amused and uneasy. Steve Forbes, the magazine’s chairman, quipped that the magazine “has many multiple purposes” and called it “an unusual way to get investment advice”. The line between serious journalism and tabloid fodder had blurred—a dynamic Trump had long exploited to his advantage.
Trump’s Media Playbook: From Businessman to President
Trump’s mastery of media narrative didn’t stop at business. His presidential campaign and administration were marked by an unprecedented reliance on media—social and traditional—to bypass critics, shape public opinion, and dominate news cycles.
The Role of Magazines in the Trump Presidency
Even as president, Trump continued to reference magazine covers and ratings, viewing them as evidence of his success. His infamous tweetstorms often cited favorable (or invented) poll numbers and media accolades.
Media as a Double-Edged Sword
While Trump’s media savvy helped him win the presidency, it also made him vulnerable. Stories about his business dealings, personal conduct, and relationships often spun out of his control, revealing the risks of a life lived in the public eye.
Frequently Asked Questions (FAQs)
Q: What is the origin of the Trump-Forbes spanking story?
The story originated from emails between political consultants discussing claims made by Stormy Daniels about her alleged affair with Donald Trump, including a detail about using a Forbes magazine with Trump on the cover during a sexual encounter.
Q: Why is Trump so obsessed with Forbes magazine?
Trump has long viewed Forbes—especially its billionaire rankings—as a key validator of his success and wealth. Inclusion on the Forbes 400 list was both a personal and professional milestone, influencing his business opportunities and public image.
Q: How has Trump’s relationship with media shaped his career?
Trump’s career has been defined by his ability to attract and manipulate media attention. He leveraged magazine covers, tabloid gossip, and later, social media, to build his brand, sell properties, and eventually, win the presidency.
Q: Did Forbes magazine ever push back against Trump’s claims?
Forbes has at times challenged Trump’s estimates of his wealth and dropped him from its rankings during periods of financial trouble. However, Trump continued to seek the magazine’s validation throughout his career.
Q: What does the Forbes anecdote reveal about Trump’s psychology?
The anecdote underscores Trump’s deep need for validation, his blurring of public and private life, and his belief that media image is inseparable from reality.
Conclusion: The Enduring Legacy of Trump’s Magazine Obsession
The reported Forbes detail is more than a tabloid oddity; it’s a revealing snapshot of Donald Trump’s lifelong entanglement with media, wealth, and public image. From his early days as a New York real estate developer to his unlikely rise to the presidency, Trump’s story cannot be understood apart from his obsession with how he is portrayed—especially in magazines like Forbes. In a career built on perception as much as reality, the magazine became both a symbol and a tool, reflecting the complex, often contradictory nature of one of America’s most media-savvy figures.
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