Country Living Color in the Country Week 2024: Highlights & Inspiration
Discover the vibrant trends and standout moments of Country Living's Color in the Country Week 2024—your guide to colorful home inspiration.

Country Living’s Color in the Country Week 2024: Recap & Inspiration
In August 2024, Country Living editors launched their much-anticipated list of the 100 Top Paint Colors for every home and kicked off an online celebration: Color in the Country Week. From August 19 to 24, their social presence overflowed with color, decorating tips, and vibrant home ideas—an ode to every hue from barn red to jewel-toned violet. If you missed the festivities, this comprehensive recap brings you every moment, trend, and expert tip from the week.
What Is Color in the Country Week?
Color in the Country Week is Country Living’s annual series spotlighting paint colors, home decorating trends, and color-themed content across their social platforms—Instagram (@countrylivingmag) and TikTok (@countrylivingmagazine). The series aimed to celebrate the diversity of paint and decor hues in homes nationwide, using the rainbow as its central theme and inviting readers to explore decorating possibilities beyond neutrals.
- Instagram Grid Transformation: Their feed morphed into a striking rainbow spectrum, each post dedicated to a different color’s moment in home decor history.
- Audience Engagement: Viewers interacted with polls, color challenges, and daily picks, making the week not only visually stimulating but highly participatory.
- Definitive Paint Guide: The celebration coincided with the launch of Country Living’s 100 Top Paint Colors—making the week both a party and a practical resource for avid decorators.
We Turned Instagram Into a Rainbow
One of the most delightful highlights was Country Living’s Instagram grid, transformed into a virtual rainbow. Each color received its own day—beginning with bold reds and ending with serene purples, culminating in a showcase of all-time favorite paint picks. The visual impact was undeniable and viewers eagerly awaited each new color reveal.
- Red: Featured classic barn reds and kitchen pops; symbolizing warmth and tradition.
- Orange: Showcased terracotta and peach fuzz, echoing Pantone’s trending hues.
- Yellow: Highlighted cheerful spaces, from sunlit breakfast nooks to accent cabinets.
- Green: Celebrated nature-inspired tones with sage, olive, and forest room makeovers.
- Blue: Stole the show; their most liked post was a carousel of blue rooms. Fun fact: Country Living’s first logo in the 1970s boasted a vivid blue shade.
- Purple: Wrapped up the week with jewel-toned velvet accents and regal wall paints.
The rainbow grid also fostered daily engagement: viewers tagged friends, voted for their favorites, and requested expert advice for their own homes.
2024’s Trending Paint Colors: The Bold & The Beautiful
Paint trends in 2024 incorporated both daring and nature-inspired shades, reflecting a renewed willingness among homeowners to step outside the comfort zone of beige and white. According to data and expert commentary, the following colors soared in popularity:
| Color | Popularity Change (%) | Mood & Use |
|---|---|---|
| Copper | +57% | Warmth, luxury; kitchens, dining rooms |
| Pink (Blush) | +38% | Soft, cozy; living rooms, bedrooms |
| Black | +34% | Drama, depth; accent walls, exteriors |
| Green | +29% | Calming, natural; bathrooms, garden rooms |
| Orange (Terracotta, Peach) | +27% | Earthy, inviting; bathrooms, studies |
- Earth Tones: Copper and terracotta led the way, loved for their warmth and ability to make spaces feel intimate and luxurious.
- New Neutrals: Blush pink, inspired by pop culture and fashion trends (think Barbiecore), replaced cream and magnolia for a fresher, cosier vibe.
- Bold Statements: Black became a popular choice for accent walls and exteriors, creating powerful contrast and modern sophistication.
- Nature’s Influence: Greens and leafy tones surged in bathrooms and living rooms, reflecting a growing desire to connect indoor spaces to the outdoors.
Country Living’s 100 Top Paint Colors: Expert-Driven Picks
At the heart of Color in the Country Week was Country Living’s definitive guide to the 100 top paint colors for every room. Drawn from years of experience and reader feedback, their color picks spanned every shade, function, and mood.
- Kitchens: Warm whites, bold reds, and cheerful yellows excelled, creating spaces that feel both lively and welcoming.
- Bedrooms: Serene greens, lavenders, and blush pinks promoted rest and relaxation.
- Dining Rooms: Jewel tones and cool blues provided formality while inviting experimentation.
- Exteriors: Timeless blacks and rich forest greens stood out for curb appeal and lasting style.
- Bathrooms: Terracotta and peach tones offered a refreshed take on spa-like tranquility.
Each color selection was accompanied by decorating tips, sample mood boards, and advice for pairing with furniture and accessories—making it easy for readers to visualize every shade in their own home.
Decorating With Bold Colors: Tips & Tricks
Throughout the week, Country Living encouraged homeowners to embrace daring choices, experiment with color placement, and break away from safe, minimal palettes.
- Accent Walls: Use a favorite color as a statement wall behind a bed or sofa for instant personality.
- Contrasting Trim: Paint trim and moldings in unexpected hues to outline features and create visual interest.
- Layered Textures: Combine painted finishes with velvet, wood, and natural fibers for a multidimensional look.
- Color Blocking: Mix two or more bold shades in open-plan spaces for playful divisions and contemporary appeal.
- Outdoor Connection: Extend nature-inspired colors from the garden indoors for harmonious, organic flow.
Expert advice: “Bold, exciting shades are taking over, and we’re loving copper’s recent rise to the top. This warm, rich hue adds depth and luxury to our spaces” (Homebase paint buyer); “Let’s not forget black paint, which is making a big impact. It’s a statement color bringing strong contrast and modern but timeless vibes to interiors.”
Unforgettable Color Moments From the Week
Some standout visuals and reader favorites included:
- Blue Rooms: Most liked post of the week was an inspiring blue carousel—echoing the shade of Country Living’s very first logo.
- Barn Red Flashback: A salute to rustic barns and country kitchens.
- Green Retreats: Gorgeous bathrooms and plant-filled garden rooms channeled the outdoors.
- Jewel-Toned Violet: Velvet textiles and artful wall treatments for regal flair.
- Instagram Polls: Interactive quizzes on favorite living room palettes and color combinations.
How to Find Color Inspiration for Your Home
Country Living’s editors encouraged readers to break with tradition and seek inspiration everywhere:
- Nature: Look outdoors for seasonal palettes—spring greens, autumn golds, winter blues.
- Vintage Finds: Draw inspiration from vintage textiles, farmhouse antiques, and rustic architectural elements.
- Current Trends: Follow social media influencers and design experts for fresh takes and color experiments.
- Personal Heirlooms: Honor family traditions by reinterpreting classic colors in a modern way.
- Art & Photography: Frame a favorite artwork and pull two or three shades from it into the room’s decor.
Where to Find More Color-Themed Content
- Instagram & TikTok: Explore @countrylivingmag and @countrylivingmagazine for reels, carousels, and video tutorials.
- Bookmark: countryliving.com/color—the central hub for all color inspiration, guides, and reader favorites.
- Paint Guides: Download the 100 Top Paint Colors list for practical swatches and home planning.
- Monthly Newsletters: Sign up for curated trend updates and seasonal palette ideas.
Frequently Asked Questions (FAQs)
Q: How do I choose the right paint color for my room?
A: Evaluate natural light, room size, and desired mood. Use test swatches and sample boards before making a final choice. Reference expert guides, such as Country Living’s 100 Top Paint Colors.
Q: Which paint color trend is most popular for kitchens in 2024?
A: Warm neutrals (white, cream), copper, and cheerful yellows lead kitchen trends, creating space that feels modern and welcoming.
Q: Are bold colors suitable for small rooms?
A: Yes! With balanced styling, bold colors (especially greens and oranges) can make small rooms feel curated and dynamic. Consider accent walls or colorful trim.
Q: How can I use black paint without making my home look too dark?
A: Use black as an accent—try trim, cabinetry, or one feature wall alongside lighter surroundings. Pair with metallics and wooden textures to add depth and contrast.
Q: Where can I see more color inspiration from Country Living?
A: Visit countryliving.com/color or follow @countrylivingmag on Instagram and TikTok for regularly updated galleries, tips, and editor picks.
Expert Pro Tips: Making Your Colors Last
- Always test colors in multiple lighting conditions.
- Mix bold colors with neutrals for balance.
- Update hardware and accessories to match new palettes.
- Don’t be afraid to repaint—color is the fastest way to refresh a space!
Final Thoughts: Celebrating Colorful Living
Country Living’s Color in the Country Week 2024 was a joyful celebration of paint, palettes, and personal style. Whether it was through rainbow-worthy social posts or the expert-curated guide to 100 top colors, the event proved that color is key to making a house feel like home. Bookmark Country Living’s color hub, experiment with trending tones, and embrace a more vibrant, welcoming space this year.
References
- https://www.countryliving.com/home-design/color/a61986070/country-living-color-week-2024-recap/
- https://www.countryliving.com/uk/homes-interiors/interiors/a60593132/unlikely-paint-colours-2024/
- https://www.southernrevivals.com/country-living-fair-recap-shopping-tips/
- https://www.youtube.com/watch?v=5I0_LJVQxkE
- https://town-n-country-living.com/choosing-exterior-paint-colors.html
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