Top Fashion Bloggers Transforming Style in 2025
Discover this year's leading fashion bloggers inspiring millions with unique style, body positivity, and global impact.
Fashion blogging has evolved far beyond personal style diaries. Today, leading fashion influencers set trends, promote inclusivity, and collaborate with major brands to shape the global style landscape. In 2025, fashion bloggers are more influential than ever—championing individuality, body positivity, sustainable style, and creative entrepreneurship.
Why Fashion Bloggers Matter Now
- Trendsetting: Influencers have direct lines to millions of followers, quickly setting the tone for upcoming styles and brand collaborations.
- Empowerment: Many top bloggers use their platforms to uplift marginalized voices and promote diversity and body confidence.
- Community Engagement: Their creative storytelling fosters passionate communities, leading to deeper relationships between brands and consumers.
- Innovation: Fashion bloggers often pioneer new business models, from capsule collections to multi-platform content strategies.
Meet 2025’s Leading Fashion Bloggers
This year’s list represents a diverse mix of backgrounds, styles, and impact. From award-winning icons to bold entrepreneurs, these influencers are defining what fashion means in the digital age.
GabiFresh
Instagram: @gabifresh — 969,000 followers
Gabi Gregg, known as GabiFresh, is a plus-size fashion queen renowned for her unapologetic embrace of vibrant, colorful looks and body positivity. Her collaborations include a celebrated capsule collection for Fashion To Figure, and she continually inspires other women to feel confident in their bodies. Gregg’s content is a mix of street style, swimwear, and celebration of every curve.
- Body positivity advocate
- Designer for inclusive brands
- Features styling advice for all body types
Lisa Gachet
Instagram: @lisagachet — 134,000 followers
Parisian blogger Lisa Gachet is famed for her Make My Lemonade brand, championing DIY fashion and personal creativity. Gachet’s bright, playful aesthetic makes her feed a source of artisanal inspiration. She’s a trusted voice for anyone eager to personalize their wardrobe and take on real-world crafting projects.
- DIY fashion tutorials
- Artisanal elegance with French flair
- Resources for personal design projects
Blair Eadie
Instagram: @blaireadiebee — 1.9 million followers
Founder of the celebrated Atlantic-Pacific brand, Blair Eadie transforms classic silhouettes with a bold, sophisticated twist. Eadie’s high-profile collaborations include Nordstrom, Amazon, and Ralph Lauren. She’s among the select influencers who partnered directly with Instagram to launch its Shopping with Creators initiative, cementing her place at the intersection of fashion and technology.
- Bold color-blocking and statement layering
- Frequent brand collaborations
- Expert in seasonal trend forecasting
Tanesha Awasthi
Instagram: @taneshaawasthi — 483,000 followers
Tanesha Awasthi, based in San Francisco, creates elegantly curated content focusing on chic, classic fashion for plus-size women. Her self-founded label Girl With Curves has redefined inclusivity with partnerships spanning Walmart to QVC. Awasthi’s style is sophisticated yet accessible, making her blog essential reading for fashion lovers everywhere.
- Classic, versatile pieces for every body type
- Original fashion label championing inclusivity
- Style advice that blends high and accessible fashion
Wendy Nguyen
Instagram: @wendyslookbook
Wendy Nguyen, a petite fashion force with a background from UCLA, leverages her blog Wendy’s LookBook to share sophisticated style and uplifting social justice messages. Her transition into motherhood brings an authentic, heartfelt angle to her content, seamlessly merging fashion advice with life inspiration.
- Petite styling guides
- Social justice and empowerment advocacy
- Elegant everyday wardrobe choices
Monikh Dale
Instagram: @monikh
London’s Monikh Dale is known for her practical yet refined approach to fashion. Her personal blog, Monikh.com, and regular contributions to Who What Wear UK make her a go-to resource for mixing luxury trends with day-to-day needs. Dale’s collaborations with global brands like Mango reflect her authority on wearable sophistication.
What others are reading
- Wearable high fashion staples
- Brand collaborations for capsule edits
- Advice for balancing investment pieces with basics
Freddie Harrel
Instagram: @freddieharrel — 176,000 followers
Freddie Harrel blends her Cameroonian roots and Parisian upbringing with London’s fashion scene, creating a powerfully confident, colorful style. Harrel’s haircare brand, Rad Swan, has earned acclaim in Vogue and Glamour UK. She was honored as Cosmopolitan’s Influencer of the Year in 2018, recognized for her charismatic, authentic influence.
- Empowering women of color
- Innovative hair care lines
- Vivid styling with global inspiration
Amira (Modest Mira)
Instagram: @modestmira_
Blending fashion sensibility with travel adventure, Amira of Modest Mira creates content that showcases chic, modest fashion. Her blog integrates cultural diversity to redefine modern style. Recent brand collaborations include Missoma and Nike Jordan, plus her upcoming headscarf brand, Sahar.
- Global travel-inspired looks
- Upcoming silk headscarf line
- Fusion of modesty and trendsetting style
Ellie Delphine
Instagram: @slipintostyle
Based in Paris, Ellie Delphine is one of the elite fashion faces who blend high fashion with streetwear edge. Her blog, Slip Into Style, and work with global campaigns—such as H&M—establish her as a bridge between luxury and urban style.
- Mixing chic Parisian trends with street style
- Editorial and modeling collaborations
- Fresh, accessible inspiration for daily looks
Katherine Ormerod
Instagram: @katherine_ormerod
As a journalist, author, and stylist, Katherine Ormerod offers casual chic mixed with expert commentary on style. Her platform bridges thoughtfully chosen niche labels with leading designers, championing ethical fashion and personal expression.
- Editorial insight on style and fashion business
- Curated shopping guides for the modern woman
- Personal style features balancing comfort with innovation
Margaret Zhang
Instagram: @margaretzhang — 1.6 million followers
Margaret Zhang, of Chinese-Australian descent, is a multi-disciplinary powerhouse: photographer, stylist, writer, and artistic director for leading media. Her work for Vogue China and cutting-edge campaigns place her at the heart of fashion and culture’s emerging dialogue. Zhang’s signature is high fashion with innovative storytelling.
- Creative direction for global brands
- Fashion and beauty consultation
- Editorial shoots blending art and apparel
More Noteworthy International Influencers
| Name | Followers | Signature Style | |
|---|---|---|---|
| Chiara Ferragni | @chiaraferragni | 29.1M | Italian designer, entrepreneur, luxury trends |
| Aimee Song | @aimeesong | 7.3M | OG blogger, timeless everyday wear |
| Tash Sefton | @tashsefton | 240K | Effortless chic, body positivity |
| Bonnie Rakhit | @bonnierakhit | 93.9K | Traveler, color experimentation, luxury looks |
How These Bloggers Impact Global Fashion
- Collaborations: Partnering with high street and luxury brands for exclusive edits, capsule collections, and launches.
- Social Change: Leading conversations on sustainability, representation, and ethical consumption.
- Personal Branding: Building digital empires with combined fashion, lifestyle, and wellness content.
- Trend Acceleration: Introducing innovative styling and bridging the gap between cultures through global platforms.
2025 Style Trends Championned by Bloggers
- Bold Colors and Prints: Vibrant palettes and graphic motifs embraced by top influencers.
- Inclusive Sizing: Plus-size fashion brands and extended sizing are at the forefront of every major launch.
- DIY and Personalization: Custom pieces and making your own accessories are more popular than ever.
- Mixing High/Low Fashion: Outfits that combine designer pieces with streetwear basics are the new normal.
Frequently Asked Questions (FAQs)
Q: What makes a fashion blogger truly influential in 2025?
A: Influence today is more than follower count—top bloggers drive industry change, championing inclusivity, ethical fashion, and creative entrepreneurship.
Q: How can I discover new fashion bloggers?
A: Follow major brands’ campaigns, check the latest features in digital magazines, and explore hashtags like #FashionInfluencer and #StyleBloggers on Instagram.
Q: Which style trends are these bloggers promoting in 2025?
A: Key trends include bold prints, mixed textures, inclusive fit, and the merging of luxury and everyday wear. Sustainability and self-expression are also strong themes.
Q: Are these bloggers also involved in business ventures?
A: Yes. Many run their own fashion labels, consult for global brands, launch product lines, or serve as creative directors for digital content and campaigns.
Q: How do I engage with fashion bloggers online?
A: Engage through comments, live events, newsletters, and direct links to their blogs and social media for giveaways, shopping guides, and style tips.
How to Start Your Own Fashion Blog Inspired by These Leaders
- Define your unique voice—focus on what you love and what sets you apart.
- Develop your visual style—consistent, high-quality photography is key.
- Prioritize authenticity—share real stories and engage genuinely with your community.
- Network and collaborate—reach out to brands and other creators for partnerships.
- Stay updated—study the leading blogs for inspiration, but always put your twist on trends.
Conclusion
The leading fashion bloggers of 2025 redefine what it means to be stylish, influential, and connected. Their passion unites communities, fosters new ideas, and keeps fashion moving forward. Whether you’re looking for style inspiration, empowerment, or advice on creating your own digital brand, these influencers remain the gold standard for global fashion impact.
References
- https://hireinfluence.com/blog/top-fashion-bloggers/
- https://www.amraandelma.com/top-luxury-influencers/
- https://stackinfluence.com/top-10-fashion-influencers-to-follow-in-2025/
- https://www.cosmopolitan.com/style-beauty/fashion/g34429556/best-fashion-bloggers/
- https://www.cosmopolitan.com/style-beauty/fashion/
- https://influencity.com/blog/en/the-runway-goes-digital-10-instagram-fashion-influencers-defining-spring/summer-2025
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