18 Pride Makeup and Beauty Collections That Celebrate and Support the LGBTQ+ Community
Discover standout Pride Month beauty products and brands making a real impact for LGBTQ+ causes with limited-edition collections and major charitable donations.
Pride Month is a vibrant celebration of self-love, authenticity, and inclusion. In 2023, numerous beauty brands have made a tangible commitment to support the LGBTQ+ community—not only through special makeup and skincare releases but also through hefty donations to LGBTQ+ charities and organizations. From colorful packaging to exclusive formulas and creative limited-edition sets, these collections offer you a chance to express yourself while contributing to a greater cause. Here are 18 standout Pride makeup and beauty launches to consider this year, plus how each brand is giving back.
Why Shop Pride Collections?
- Support Critical Causes: Many brands are donating proceeds directly to LGBTQ+ organizations or youth initiatives.
- Celebrate Inclusivity: Pride collections often feature diverse shades, gender-neutral packaging, and creative collaborations with LGBTQ+ artists and influencers.
- Create Impact: Your purchase may help fund anti-bullying campaigns, safe housing initiatives, or mental health resources for LGBTQ+ youth.
18 Best Pride Month Beauty Collections for 2023
1. Byoma Creamy Jelly Cleanser
Charity: GLSEN – $20,000 donation
- One-step cleanser suitable for all skin types.
- Affordable and inclusive brand philosophy.
- Byoma supports LGBTQ+ youth by sponsoring safe and inclusive educational environments.
2. Glow Recipe Pride Watermelon Glow PHA+BHA Pore-Tight Toner
Charity: It Gets Better Project – $30,000 donation
- Limited-edition rainbow bottle for Pride Month.
- Helps uplift and empower LGBTQ+ youth globally.
- Best-selling toner delivers a fun and effective skincare step.
3. JVN x GLSEN Pride Hair Set
Charity: GLSEN – 10% of profits, up to $10,000
- Created by Jonathan Van Ness of Queer Eye.
- Leave-in conditioner and hair oil set.
- Sales help build inclusive learning environments for LGBTQ+ youth.
4. NYX Cosmetics Vivid Brights Colored Liquid Eyeliner
Charity: LA LGBT Center via the Proud Allies for All Program
- Proud Allies program provides resources and allyship training.
- Bright, bold eyeliners for Pride flag-inspired looks.
- Ongoing commitment with over 10,000 individuals trained yearly.
5. OUAI Leave In Conditioner
Charity: The Trevor Project, LA LGBT Center, Strands for Trans, Ali Forney Center – $200,000 donation
- OUAI boosts hair hydration and LGBTQ+ advocacy.
- Shoppers can contribute an additional donation at checkout.
- Supports multiple LGBTQ+ organizations with major financial gifts.
6. Beekman 1802 Bloom with Pride Set
Charity: Ali Forney Center – 100% of proceeds
- Queer-owned skincare powered by goat milk prebiotics.
- Six-piece moisturizing set funds housing for homeless LGBTQ+ youth.
- Inclusive product philosophy, direct charitable impact.
7. Kiehl’s Ultra Facial Cream with Squalane
Charity: The Trevor Project – $150,000 minimum donation, plus $1 per Pride-packaged product
- Iconic moisturizer in Pride-themed packaging.
- Guaranteed donations plus incremental support with every sale.
- Boosts mental health and suicide prevention programs for LGBTQ+ youth.
What others are reading
8. Leland Francis Pansy – Eau De Parfum
Charity: Ali Forney Center, LA LGBT Center, SAGE – 100% of proceeds
- Scent and candle reclaim ‘Pansy’ as a badge of pride.
- Funds safe spaces and senior support for LGBTQ+ people.
- Inclusive brand messaging and product design.
9. Milk Makeup Hydro Grip Hydrating Makeup Primer
Charity: The Center – Ongoing 1% pledge, doubled for Pride Month
- Cult-favorite primer for parade-proof makeup.
- Milk Makeup has donated $200,000+ to NYC’s LGBTQ+ community center.
- Purchase helps fund vital services including career training and HIV testing.
10. Andrew Fitzsimons Prism Shine Invisible Shine Hair Spray
Charity: Los Angeles Transwellness Center, London LGBTQ+ Community Centre, Don’t Ban Equality
- Star stylist’s product keeps Pride hairstyles in place all day.
- Active advocacy for transgender rights and wellness.
- Affordable option supporting global LGBTQ+ programs.
11. ZitSticka Rainbow Zit Stickers
Charity: LGBTQ+ youth organizations
- Fun rainbow packaging for skincare that also fights stigma.
- Visible support for LGBTQ+ visibility in personal care.
- Proceeds help fund youth mental wellness.
12. Morphe X Pride 2023: Live With Love Collection
Charity: The Trevor Project
- Bold eyeshadow palettes and brush sets.
- Celebrates inclusivity and self-expression.
- Portion of sales donated to crisis intervention services.
13. e.l.f. Cosmetics Love Wins Collection
Charity: It Gets Better Project
- Limited edition rainbow makeup kits.
- Affordable, cruelty-free formulas.
- Supports global LGBTQ+ youth empowerment.
14. Youth To The People Pride Superfood Cleanser
Charity: GLSEN
- Best-selling cleanser in Pride packaging.
- Funds programs for safer, more inclusive schools.
- Vegan and eco-friendly formulation.
15. Urban Decay x Stonewall Inn Vice Lipstick
Charity: Stonewall Inn Giving Back Initiative
- Lipstick shade inspired by the Stonewall riots.
- Proceeds help support historic LGBTQ+ activism.
- Empowers authentic expression and advocacy.
16. Kaja Beauty Rainbow Eyeshadow Stacks
Charity: LGBTQ+ partnership program
- Fun, stackable eyeshadows in bold Pride colors.
- Interactive, creative product design.
- Funds diverse community support initiatives.
17. Sally Hansen Insta-Dri Pride Nail Polish Collection
Charity: GLAAD
- Fast-drying polish in Pride flag hues.
- Supports authentic LGBTQ+ representation in media.
- Visible Pride through accessible, everyday beauty.
18. Ulta Beauty x GLSEN Power of Pride Collection
Charity: GLSEN
- Exclusive rainbow-themed beauty bundles.
- Retailer amplifies voice and visibility for LGBTQ+ youth.
- Funds create safer, affirming learning environments.
Pride Beauty Collections: Key Charitable Partners
| Brand | Featured Product | Charity Partner | Donation Commitment |
|---|---|---|---|
| Byoma | Creamy Jelly Cleanser | GLSEN | $20,000 |
| Glow Recipe | Watermelon Glow Toner | It Gets Better Project | $30,000 |
| OUAI | Leave In Conditioner | Trevor Project, LA LGBT Center, others | $200,000 |
| Kiehl’s | Ultra Facial Cream | Trevor Project | $150,000 minimum + $1 per sale |
| Beekman 1802 | Bloom with Pride Set | Ali Forney Center | 100% of proceeds |
| Leland Francis | Pansy Fragrance | Ali Forney Center, LA LGBT Center, SAGE | 100% of proceeds |
Shopping Tips: How to Maximize Your Impact
- Read product labels and brand mission statements to verify charitable partnerships.
- Purchase limited-edition collections within the Pride Month timeframe to ensure donations go through.
- Spread awareness by sharing Pride products on social media and tagging brands involved.
- Support brands with ongoing LGBTQ+ initiatives, not just seasonal drops.
- Consider donating directly to featured charities for year-round impact.
Frequently Asked Questions (FAQs)
Q: What makes a Pride beauty collection authentic?
A: Authentic Pride collections directly benefit LGBTQ+ communities, feature inclusive product ranges, are partnered with reputable charities, and go beyond rainbow packaging to make real donations or support diversity year-round.
Q: Are all Pride beauty products limited edition?
A: Many are released exclusively for Pride Month, often featuring special rainbow packaging or unique formulas, but some brands offer ongoing support and include Pride-focused products in their permanent lineup.
Q: How do I know my purchase is supporting LGBTQ+ causes?
A: Look for explicit statements from the brand about donation amounts, timelines, and partner organizations. Seek products with clear labels and endorsements from reputable nonprofits.
Q: Are there LGBTQ+-founded beauty brands in these Pride collections?
A: Yes. Several brands—such as JVN, Beekman 1802, and others—are founded by LGBTQ+ individuals, amplifying representation and impact within the industry.
Q: Which Pride beauty collection is best for gifting?
A: Sets like the Beekman 1802 Bloom with Pride or Morphe’s Live With Love Collection offer a wide range of items perfect for sharing, supporting charitable giving with each purchase.
Pride Makeup Inspiration
- Rainbow eyeliner with NYX Vivid Brights as a statement of individuality.
- Pride flag-themed nails using Sally Hansen’s Insta-Dri polishes.
- Bold lip color from Urban Decay for Stonewall tribute looks.
- Festival-ready hair using OUAI or Andrew Fitzsimons sprays for color and shine.
Pride Month brings together creative expression and charitable action in the beauty industry. By supporting these collections, you not only enrich your makeup kit but also join a movement for enduring societal change. Celebrate love, visibility, and authenticity through every swipe, spritz, and self-care ritual.
References
- https://www.cosmopolitan.com/style-beauty/beauty/g44065007/pride-makeup-collections-2023/
- https://www.scribd.com/document/658450029/Cosmopolitan-2023-02-Madelyn-Cline
- https://www.glistencosmetics.com/products/cosmo-wet-liner-pan
- https://www.cosmopolitan.com/entertainment/celebs/a43709795/celebrities-pride-fashion-beauty/
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