The Most Jaw-Dropping Memorial Day Fashion Deals for Your 2025 Summer Wardrobe

The ultimate, expertly curated roundup of Memorial Day 2025's can't-miss clothing and accessory sales to kick off your summer in style.

By Medha deb
Created on

Mark your calendars, because Memorial Day is no longer just about BBQs and the unofficial kick-off to summer—it’s prime time for scoring this season’s hottest fashion at a fraction of the price. In 2025, top brands are rolling out sales earlier and bigger than ever, giving you ample opportunities to refresh your wardrobe with coveted styles for less. Whether you crave breezy sundresses, layered jewelry, high-waisted swimsuits, or that statement bag, this expertly compiled guide walks you through the essential Memorial Day fashion and accessory deals that you simply can’t miss.

Why Memorial Day Sales Are a Big Deal

Memorial Day weekend traditionally signals two critical things for shoppers:

  • The Unofficial Start of Summer: It’s time to rotate in your favorite summer styles—think tanks, shorts, and sandals galore.
  • Major Fashion Discounts: Retailers launch sitewide sales, deep discounts on both new and clearance items, and surprising early-bird offers.

In anticipation of the summer, many brands even let shoppers in on the action before the actual holiday, stretching deals for a full week or more.

Fashion: Unmissable Clothing Deals

Get a head start on a seasonal wardrobe overhaul with these standout Memorial Day clothing deals. This year’s highlights include:

  • Hanky Panky
    Take up to 65% off select thongs, full-backs, and seasonal markdowns from May 27 to June 2.
  • Intimissimi
    All bras $19, running from May 28 to May 31. Stock up on staples while sizes last!
  • J.Crew
    30% off full-price styles and extra savings on sale picks from May 25 to June 1. Use this for everything from pastel shorts to everyday denim.
  • Joe’s Jeans
    Take 30% off both full-price and sale merchandise between May 24 and June 1—ideal for updating your denim collection.
  • Katy Perry Collections
    30% off sitewide runs now through June 1. Nab whimsical shoes and accessories designed by the pop icon herself.
  • KBH Jewels
    Tiered savings: 15% off purchases under $500 (code: MEMDAY15), 20% off $500–$1,000 (code: MEMDAY20), 25% off $1,000+ (code: MEMDAY25). Luxury meets value—active during Memorial Day window only.
  • LoveShackFancy
    Snag an extra 25% off all sale styles through May 31. Their romantic dresses and matching separates tend to go fast.
  • Ma’am Shoes
    Enjoy 10% off everything sitewide with promo code MEMORIAL10, ending May 31.
  • Michael Stars
    Up to 75% off from May 28 to May 31—perfect for stocking up on their signature laid-back luxe basics.
  • Missguided
    Score a massive 60% off sitewide from May 24 to June 1—think statement dresses, trending co-ords, and those must-have basics for party season.
  • M.M.LaFleur
    Up to 80% off select items from May 28 to May 31—elevate your workwear and beyond.
  • ModCloth
    30% off sitewide, plus an extra 50% off sale, now through May 31—vintage-inspired pieces at unbeatable prices.
  • Nordstrom
    Up to 50% off throughout their Half-Yearly Sale, wrapping June 6; it’s the time to snap up designer finds and wardrobe staples alike.
  • The North Face
    25% off select outdoor-ready styles now through May 31. Hiking and adventure gear for less.
  • Onzie
    25% off sitewide, May 28–May 31, with code MEMORIAL—perfect for snagging activewear that doubles as streetwear.
  • Rebag
    15% off everything from May 26 to May 31—including luxury handbags and accessories on your wish list.
  • Sanctuary
    Extra 30% off all sale items from May 27 to May 31—boho-chic blouses and wide-leg pants included.
  • SKiVYS
    20% off sitewide May 28–May 31, time to replenish your lingerie drawer.
  • Solid & Striped
    25% off across the board when you use code MDW21. Their retro swimwear is a seasonal staple.
  • Sterling Forever
    Up to 25% off sitewide, including their fine jewelry collection, May 28–May 31.

Highlight Pieces and Editor Picks

  • Beyond Yoga Cloud Dye Night In Cropped Tank: The ultimate in soft, stretchy, lounge-to-street wear.
  • Missguided Dobby Puff Sleeve Ruched Mini: Statement sleeves meet summer romance with this flattering silhouette.
  • Good American The Good Shirt: Known for their fit, Good American’s button-downs are wardrobe chameleons.
  • ALBANY EARRING from 8 Other Reasons: Add a finish to any look with on-trend statement earrings.

Accessories: Add-Ons To Complete Your Summer Look

Don’t forget the finishing touches. Some of the season’s most-anticipated accessory sales coincide with Memorial Day, offering big savings on everything from shoes to handbags and jewelry:

BrandTop Accessory DealDiscount/Period
JW PEIThea Top Handle Bag$75.65 (was $89, Amazon)
MadewellMaycie Asymmetric T-Strap Sandal$88.50 (was $118)
adidasCloudfoam Pure Shoes$31.50 (was $75)
NordstromMarc Fisher Tracey Kitten Heel Slide$79.99 (was $120-$130)
MadewellThe Straw Slouch Tote$126 (was $168)
Cole HaanMarlee Fisherman Footbed Sandals$99.95 (was $140)

Bonus: These accessories are built to last beyond summer and will breathe new life into any warm-weather outfit.

Swimwear, Loungewear, and Summer Staples

Memorial Day isn’t just about shorts and sandals; it’s also the best time to score markdowns on swim and comfy lounge pieces that you’ll use on repeat. Editors especially recommend:

  • Piper One Piece Swimsuit (LSPACE): $113.40, was $189. The ruched paneling and modern cut make this a universally flattering pick.
  • REI Co-op Sahara Shade Hoodie: $34.89 (was $49.95)—perfect for beach cover-ups or brisk night strolls.
  • Riviera Polo Shirt (Sunspel): $124 (was $155)—for a classic, preppy touch to any Memorial weekend ensemble.

Tips for Navigating Memorial Day Fashion Sales

  • Shop Early: The best deals, sizes, and colors go fast. Many brands open access days before the actual holiday, so monitor your favorite stores’ sale start dates.
  • Check Codes and Offers: Many sites require promo codes (like MEMORIAL, SALE20, etc.) at checkout. Always confirm BEFORE completing your purchase to avoid missing out.
  • Read the Fine Print: Many markdowns apply to select styles or categories. Loading your cart with full-price essentials? Make sure they’re eligible for that headline discount.
  • Returns/Exchanges: Double-check policies, as sale items may have stricter guidelines or be nonreturnable。

Frequently Asked Questions (FAQs)

When do Memorial Day fashion sales usually start and end?

Most major retailers begin their Memorial Day sales as early as seven days before the holiday itself (which falls on the last Monday in May), and run them through Memorial Day or a few days after; some, like Nordstrom, extend deals for up to two weeks. Always verify sale windows for specific brands, as start/end dates can vary。

Are Memorial Day sales better than other seasonal sales?

Memorial Day is considered one of the largest sale periods—second only to Black Friday or Cyber Monday for apparel. You’ll find both deep discounts on past-season items and rare markdowns on new arrivals, making it a prime time for fashion deals。

Is it safe to shop these sales online?

Yes—most major retailers secure customer info with encrypted checkouts. For added safety, use trusted payment methods, beware of scam sites or too-good-to-be-true offers, and confirm you’re shopping the brand’s official website。

How do I make sure I’m getting the best deal?

Compare prices across competing retailers, use browser extensions that check for better prices or coupon codes, and sign up for early access via newsletters when available. Many sites honor price adjustments if your purchase drops in price within a brief window—always ask customer service。

Wrap Up: Top Takeaways for Memorial Day 2025 Fashion Sales

  • Jump on early-access and sitewide sales at major brands for the best selection。
  • Summer staples and accessory deals are especially abundant—don’t miss out on shoes, bags, and swimwear!
  • Promo codes and tiered discounts are common—always review details and apply codes at checkout。
  • Stay organized with a wishlist to prioritize must-have pieces and avoid overspending。

With this comprehensive guide, you’re ready to maximize your style and savings. Happy Memorial Day shopping—and here’s to an effortlessly chic summer!

Medha Deb is an editor with a master's degree in Applied Linguistics from the University of Hyderabad. She believes that her qualification has helped her develop a deep understanding of language and its application in various contexts.

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