The Ultimate Guide to Memorial Day 2025 Beauty Sales: Top Deals to Shop Now
Your comprehensive roundup of the biggest Memorial Day beauty sales, featuring must-shop deals from leading brands and retailers.

Memorial Day 2025 Beauty Sales: The Ultimate Roundup
Memorial Day weekend is more than just the unofficial start of summer—it’s one of the most anticipated shopping events of the year, especially for beauty enthusiasts. As top retailers roll out major discounts on skincare, makeup, haircare, and wellness tools, now is the perfect time to refresh your vanity, stock up on your essentials, or try the hottest viral products for less. Discover the best Memorial Day 2025 beauty sales, insider tips, must-have products, and answers to your most frequently asked questions below.
Table of Contents
- Top Retailers Offering Memorial Day Beauty Deals
- Can’t-Miss Skincare Sales
- Makeup Must-Haves at Discounted Prices
- Best Haircare and Styling Deals
- Beauty Tools & Wellness Bundles
- Editor-Approved Brands and Viral Favorites
- Shopping Tips for Maximum Savings
- FAQs: Memorial Day Beauty Sales 2025
Top Retailers Offering Memorial Day Beauty Deals
Memorial Day weekend brings together leading beauty retailers and e-commerce platforms, each unveiling exclusive offers across categories:
- Sephora: Beauty Insiders can unlock up to 50% off select makeup, skincare, and tools, with free shipping sitewide during the sale window.
- Ulta: Offering up to 40% off on top brands and buy-one-get-one promotions, Ulta is a go-to for suncare, cult skincare, and viral makeup favorites.
- Amazon: Major markdowns (up to 35%) on beauty best-sellers and trending wellness gadgets.
- Nordstrom: Deep discounts on luxury hair tools, limited-edition beauty sets, and prestige fragrance picks.
- Dermstore: Leading dermatologist-approved skincare brands at up to 40% off.
- Violet Grey: Tiered discounts up to 25% off on luxury beauty brands, including Augustinus Bader and U Beauty.
- Soko Glam: 20% off sitewide on viral K-beauty staples like Banila Co. and Thank You Farmer.
- Innisfree: Loyalists save 20–25% on the brand’s cult-favorite skincare lineup.
- HigherDose, IGK Hair, Jillian Dempsey, Jones Road: Each running sitewide discounts on beauty wellness tools, professional makeup, and more.
Can’t-Miss Skincare Sales
The transition to summer is the perfect moment to update your skincare routine. This Memorial Day, top brands offer notable deals on glow-inducing serums, gentle cleansers, and everyday SPF:
- OLEHENRIKSEN Cold Plunge Pore Remedy Moisturizer: Deeply hydrates and refines texture; discounted at Sephora.
- Bliss 15% Vitamin C + Tri-Peptide Bright Idea Serum: A radiance-booster, now on sale at Amazon.
- TruSkin Vitamin C Super Serum: Trending for brightening; available at nearly 50% off.
- Clinique Take The Day Off Liquid Makeup Remover: Gentle yet effective, perfect for all skin types.
- Paula’s Choice CLINICAL 1% Retinol Treatment Cream: Anti-aging powerhouse with vitamin C and peptides.
- COOLA Organic Sunscreen SPF 50 Sunblock Spray: Lightweight sun protection for the season’s outdoor fun.
- Skin Cycling Program (Dr. Whitney Bowe Beauty): Professional-grade, multi-step regimen at an exclusive Memorial Day discount.
- CosRX Advanced Snail 96 Mucin Power Essence: Loved for its soothing, barrier-repairing benefits—deeply discounted.
- Innisfree’s best-sellers: Enjoy up to 25% off top picks during their special Friends & Family event.
Shop these deals to tackle dryness, strengthen your skin barrier, and combat sun exposure as the summer arrives.
Table: Standout Skincare Discounts
Product | Original Price | Sale Price | Retailer |
---|---|---|---|
OLEHENRIKSEN Cold Plunge Pore Remedy Moisturizer | $51 | $22.95 | Sephora |
Bliss Bright Idea Serum | $30 | $24 | Amazon |
TruSkin Vitamin C Super Serum | $39.99 | $21.99 | Amazon |
Clinique Makeup Remover | $35 | $29.75 | Amazon |
COOLA SPF 50 Spray | $28 | $23.80 | Amazon |
Makeup Must-Haves at Discounted Prices
From glowing highlighters to statement lips and long-wear foundations, Memorial Day sales deliver impressive value:
- Armani Beauty Ecstasy Mirror High Shine Lip Gloss: Trending and versatile lip gloss discounted at major retailers.
- L’Oréal Paris Colour Riche Satin Lipstick: Celebrity-endorsed, budget-friendly, and available for under $10.
- Saie Hydrabeam Under Eye Brightener: Editor-recommended for its illuminating coverage.
- Urban Decay All Nighter Spray: Extend your makeup’s wear—now 40% off at Ulta.
- Jones Road Miracle Balm Minis: Memorial Day-exclusive bundles on viral multi-use highlighters and blushes.
- TIRTIR Mask Fit Red Cushion Foundation: The K-beauty hit with natural coverage—on sale at major retailers.
- Tom Ford Vanilla Sex Eau de Parfum: Save big on luxury scents, including exclusive memorial weekend editions.
- Fenty Beauty by Rihanna Demi’Glow Highlighter: Get that summer glow for less.
Whether you want a new statement lipstick, a luminous complexion, or lasting coverage in the heat, this is the time to treat yourself to discounted favorites.
Best Haircare and Styling Deals
Now is the moment to splurge on high-performance hair tools and nourishing treatments:
- Dyson Supersonic Nural Hair Dryer: $100 off on Fashion Week’s most talked-about hair gadget, including limited edition sets from Nordstrom and Amazon.
- Dyson Airstrait Wet-to-Dry Straightener: Get salon-standard styling, now discounted at multiple retailers.
- Medicube Zero Pore Pads 2.0: Trending hair and scalp treatment for deep cleansing.
- IGK Hair: Sitewide 25% off on the full range, from volume-boosting shampoos to finishing sprays.
- ghd Flat Irons & Hot Air Brushes: Save 20% on cult styling tools—perfect for humidity-proof summer hair.
- LolaVie Glossing Detangler: Popular for smooth, shiny locks; available during Ulta’s Memorial Day promotion.
- Vacation, Sun Bum, and Live Tinted: Buy one, get one 50% off on suncare essentials at Ulta.
Upgrade your hair routine with professional-grade dryers, stylers, and hydrating formulas at unbeatable prices.
Beauty Tools & Wellness Bundles
Innovative beauty gadgets and wellness tools are now more accessible thanks to seasonal discounts:
- Dr. Dennis Gross SpectraLite FaceWare: LED-powered skin rejuvenation—major markdowns at Amazon and Violet Grey.
- HigherDose Infrared Sauna Blanket, Red Light Face Mask, Red Light Hat: Wellness technology bundles up to 25% off, plus special code MDW2025 for additional savings.
- Medicube Age-R Booster Pro: Editor-favorite anti-aging technology, discounted for Memorial Day weekend.
- M-61 Powerglow Peel Gradual Tan: Spa-grade exfoliation for glowing, even-toned skin—sale pricing at Amazon.
Tool | Original Price | Sale Price | Retailer |
---|---|---|---|
Dr. Dennis Gross FaceWare | $435 | $370 | Amazon, Violet Grey |
HigherDose Sauna Blanket | $599 | $479 | HigherDose |
These devices are ideal for anyone seeking at-home spa-level results for overall beauty and wellness.
Editor-Approved Brands and Viral Favorites
Memorial Day 2025 features exclusive deals on brands beauty editors and shoppers can’t get enough of:
- Charlotte Tilbury: Save 20% on cult-classics and viral launches.
- Scarlett Johansson’s The Outset: Sitewide 20% off on clean skincare innovations.
- Banila Co., Thank You Farmer: Iconic K-beauty picks up to 20% off at Soko Glam.
- Augustinus Bader: Luxury skincare deals at Violet Grey’s tiered sale event.
- Sofie Pavitt Face, U Beauty, BeautyStat Cosmetics: Editor-vetted formulas marked down at top retailers.
- Paula’s Choice: Save on the Skin Perfecting 2% BHA Liquid Exfoliant, a consistent best-seller.
Snag rare discounts on your favorite influencers’ go-tos, award-winning skincare, or Instagram-famous makeup kits—all during Memorial Day weekend.
Shopping Tips for Maximum Savings
Strategize your Memorial Day shopping with these savvy tips:
- Shop Early: Inventory moves fast; discounts on viral items or limited edition sets may sell out.
- Sign Up for Rewards: Loyalty programs like Sephora’s Beauty Insider and Ulta’s Rewards unlock exclusive offers and early access.
- Stack Promotions: Some retailers allow the use of multiple codes or tiered discounts for added savings.
- Compare Prices: Check multiple retailers for the same product—sometimes Amazon, Nordstrom, or specialty beauty sites run competing deals.
- Check Return Policies: Especially for beauty tools and skincare, review store policies before purchasing.
- Plan Ahead: Memorial Day sales may not be repeated until big summer events like Prime Day or Black Friday.
FAQs: Memorial Day Beauty Sales 2025
Q: When do Memorial Day beauty sales start and end?
A: Most sales start in the days leading up to Memorial Day (May 22–24, 2025) and run through the holiday weekend, typically ending May 26 or 27. Watch for preview events and early-access promotions at select retailers.
Q: How much can I expect to save?
A: Discounts typically range from 20–50% off for beauty and skincare, with some luxury tool and bundle deals offering up to 70% savings on select products. Specific offers may include buy-one-get-one, gift sets, and extra loyalty rewards.
Q: Which brands are featured in the biggest deals?
A: Key brands include Charlotte Tilbury, Dyson, CosRX, IGK Hair, Urban Decay, Paula’s Choice, Saie, L’Oréal Paris, Tom Ford, Fenty Beauty, Augustinus Bader, and editor favorites from Amazon and Nordstrom.
Q: Are Memorial Day beauty deals better than Black Friday or Prime Day?
A: Memorial Day often brings the best beauty discounts before mid-summer, with some deals deeper than routine monthly promotions. However, Black Friday and Prime Day may offer similarly steep or greater markdowns on certain products later in the year.
Q: Any risks in shopping Memorial Day sales?
A: Rapid sellout is common for viral or limited edition products. Always confirm retailer policies for returns/exchanges, and avoid impulse buys by prioritizing products you’ll use.
Closing Thoughts
Memorial Day 2025 marks an exceptional opportunity to invest in your beauty routine with the freshest launches, time-tested classics, and trend-driven essentials—all at meaningful savings. Whether you’re seeking radiant skin, effortless makeup looks, or pro-level hair solutions, the sales highlighted above promise something for every beauty lover. Happy shopping, and may your long weekend bring both gorgeous results and unbeatable deals!
References
- https://www.goodmorningamerica.com/shop/story/memorial-day-2025-beauty-sales-121943233
- https://www.harpersbazaar.com/beauty/skin-care/a64829399/memorial-day-beauty-sales-2025/
- https://www.elle.com/fashion/shopping/a64742674/best-memorial-day-sales-2025/
- https://www.cosmopolitan.com/style-beauty/beauty/a64801320/best-memorial-day-beauty-sales-2025/
- https://www.cosmopolitan.com/style-beauty/fashion/g64846207/hoka-memorial-day-sales-2025/
- https://www.womenshealthmag.com/beauty/a64729553/memorial-day-skincare-deals-2025/
- https://www.aol.com/memorial-day-beauty-sales-came-213800696.html
- https://www.cosmoprofbeauty.com/promotions
- https://www.goodhousekeeping.com/life/money/a64839714/best-memorial-day-sales-may-2025/
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