Jenna Bush Hager’s Favorite Sunscreen: Bask Daily Invisible Gel SPF 40—Why It’s a Game-Changer
Discover why Jenna Bush Hager trusts Bask Daily Invisible Gel SPF 40 for effortless, invisible protection, even for her kids.

Jenna Bush Hager’s Go-To Sunscreen: Bask Daily Invisible Gel SPF 40
Jenna Bush Hager, co-host of the Today Show, is known not only for her wit and warmth on television but also for her candid recommendations on beauty essentials that fit real, family-focused lifestyles. Her latest rave? The Bask Daily Invisible Gel SPF 40, a sunscreen she proudly shares is both effective and gentle enough for her children, making it a standout in her daily routine.
Why Jenna Loves Bask Daily Invisible Gel SPF 40
On a recent segment of ‘Today with Hoda & Jenna,’ Jenna Bush Hager introduced viewers to two of her favorite summer products, with her enthusiasm for Bask’s sunscreen shining through. Here’s what sets this sunscreen apart in her eyes:
- Lightweight Gel Formula: Unlike traditional sunscreens, this product features a sleek, gel texture described as “almost like Vaseline,” but without the stickiness or weight.
- Invisible Finish: It applies transparent, leaving no white residue—crucial for daily wear and makeup prepping.
- Kid-Friendly: Jenna applies it to her children’s faces, noting it “doesn’t cause tears” and “blends in easily”—qualities few sunscreens offer.
- Dual Purpose: Functions effectively as a makeup primer, eliminating the need for additional layers during your morning routine.
- Affordable: Offers high-quality sun protection at a reasonable price, accessible for families.
The Story Behind Bask Suncare
Bask Suncare was founded by Brittany Stone and Mike Huffstetler following a deeply personal loss in their family to cancer. This experience motivated them to create a sunscreen that prioritized daily use, comfort, and robust protection without the drawbacks commonly associated with sun care products (such as unpleasant textures or stinging eyes).
- Mission-Driven: Combines effective sun protection with a commitment to making sunscreen something people want to use every day.
- Universal Appeal: Designed for all skin types and ages, emphasizing ease of use for families, children, and adults alike.
Top Benefits of Bask Daily Invisible Gel SPF 40
Jenna Bush Hager’s endorsement arises from a hands-on user experience—but what makes Bask’s sunscreen so popular among reviewers and skincare enthusiasts?
- Broad Spectrum SPF 40: Shields skin from both UVB and UVA rays for comprehensive defense.
- Weightless Texture: The gel consistency absorbs quickly, leaving no greasy feeling or visible layer.
- Sensitive-Skin Friendly: Free from common irritants, fragrance, and harsh chemicals.
- No White Cast: Ideal for all skin tones, providing thorough protection without residue.
- Reef-Safe: Formulated without oxybenzone or octinoxate, offering an environmentally conscious option for beachwear.
How to Use: Everyday Application Tips
Maximizing the protective effects of any sunscreen means using it correctly. Jenna demonstrates an easy, family-friendly approach for quick application:
- Dispense a sufficient amount—don’t stingy! The golden rule is roughly a nickel-sized dollop for the face.
- Gently massage into the face and neck. The gel formula glides effortlessly, so minimal rubbing is needed.
- Wait a minute before moving to makeup application if using as a primer.
- Reapply every two hours, or immediately after swimming or heavy sweating.
Jenna highlights the fuss-free application, explaining, “It’s not like you have to keep rubbing in all the white goo forever—easy to go in.”
Bask’s Family-Friendly Approach: Sunscreen for Kids
Finding the right sun protection for children can be a challenge. Many formulas sting or leave a sticky, visible film that kids resist. Bask’s invisible gel stands out for the following reasons:
- No Tears Formula: Designed to be gentle on eyes and sensitive skin.
- Quick Absorption: Prevents product transfer onto clothes or furniture—a relief for parents everywhere.
- Mess-Free: No thick, stubborn white residue to fuss with.
Jenna’s testimonial underscores its versatility and family-friendliness, noting she comfortably uses it on her own children.
Sunscreen as a Makeup Primer
One unique feature Jenna loves is Bask’s ability to function as a makeup primer. Here’s why this dual-purpose formulation is a win for skincare minimalists:
- Smooths and Preps Skin: Lays a seamless base for foundation or concealer without pilling.
- Prevents Shine: The oil-free, gel finish keeps excess shine at bay through the day.
- Protection Meets Performance: No need to choose between sun safety and flawless makeup.
This reduces product layering—especially important during hot summer months when heavy skincare can feel uncomfortable.
The Importance of Daily SPF Protection
Experts and celebrities alike consistently stress daily sunscreen use as the most important skincare step. Here’s why SPF should be non-negotiable:
- Reduces Skin Cancer Risk: Frequent and consistent use of broad-spectrum sunscreen is a proven way to reduce the risk of skin cancers, including melanoma.
- Prevents Premature Aging: Daily SPF use limits the formation of wrinkles, dark spots, and loss of elasticity caused by UV exposure.
- Shields Against All UV: Even on cloudy days or indoors near windows, UVA rays quietly cause skin damage.
Benefit | How Bask SPF 40 Delivers |
---|---|
Broad UV Protection | SPF 40, guards against UVA/UVB |
Cosmetic Elegance | Invisible, non-greasy, fast-absorbing gel |
Suitable for Sensitive Skin | Fragrance-free, gentle ingredients |
Use for Children | No stinging, blends easily, tear-free |
Acts as Makeup Primer | Creates a smooth base for foundation |
Expert Tips: What to Look for in Modern Sunscreens
- Broad-Spectrum Coverage: Always select sunscreen that protects against both UVA (aging) and UVB (burning) rays.
- SPF 30 or Higher: Dermatologists recommend SPF 30 as a minimum for daily use; SPF 40 provides additional margin.
- Lightweight Consistency: Gels and fluids often feel lighter and layer better with makeup.
- White Cast-Free: Especially important for medium and deep skin tones to avoid residue.
- Reef Safe: Avoid formulations that contain oxybenzone and octinoxate.
Real-World Reviews: What Users Are Saying
Bask Daily Invisible Gel SPF 40 has attracted glowing feedback for its effortless application and truly weightless feel. Key reviewer highlights include:
- “Feels like nothing on the skin.”
- “Perfect for daily use and sensitive skin.”
- “Kids don’t complain about stinging or sticky cheeks anymore.”
- “No more white cast!”
- “Doubles as a makeup primer—my foundation wears better all day.”
Frequently Asked Questions (FAQs)
Q: Why does Jenna Bush Hager recommend Bask Daily Invisible Gel SPF 40?
A: She appreciates its non-greasy, invisible texture, kid-friendly formula, and suitability as a makeup primer.
Q: Is this sunscreen safe for children and sensitive skin?
A: Yes. Bask gel SPF 40 is formulated to be gentle, tear-free, and free of common irritants, making it suitable for kids and sensitive skin.
Q: How is the Invisible Gel SPF 40 different from traditional sunscreens?
A: Its gel texture goes on clear, leaves no white cast, and absorbs rapidly. Unlike many creams, it doesn’t sit heavily or pill under makeup.
Q: Can it replace my usual makeup primer?
A: Yes. Its smooth formula preps skin for seamless makeup application, offering dual benefits for sun protection and cosmetic performance.
Q: How often should I reapply for best results?
A: Every two hours when outdoors, and immediately after swimming or excessive sweating, in accordance with dermatologist recommendations.
Jenna’s Broader Approach to Skincare
While sunscreen is her non-negotiable first step, Jenna Bush Hager’s beauty routine is renowned for embracing both simplicity and skin health. Her makeup artist highlights hydrating oils and gentle cleansers, but emphasizes that sunscreen is the true foundation of beautiful, healthy skin.
- Jenna also uses hydrating face oils, such as rosehip seed oil, for added glow and resilience—layered under sunscreen for maximum efficacy.
- Her team values products with short, effective ingredient lists—fewer barriers to layering and fewer potential irritants.
Where to Buy Bask Daily Invisible Gel SPF 40
Jenna recommends purchasing directly from Bask Suncare’s website or wherever trusted sunscreen products are sold. Pricing is accessible, supporting the brand’s mission of making sun safety routine for families and individuals alike.
- Online Retailers: Bask’s own site, major beauty e-tailers, and select physical retailers carry the product.
- Check seasonal promotions: Summer deals may bring additional savings.
Final Thoughts: Why Make the Switch?
For busy parents, outdoor enthusiasts, and skincare devotees alike, a sunscreen that actually feels good and works—without causing tears or leaving your skin looking ghostly—can be life changing. Jenna Bush Hager’s endorsement of Bask Daily Invisible Gel SPF 40 reflects the modern sunscreen user’s priorities: convenience, comfort, effectiveness, and universal appeal.
- Make SPF a daily habit: Ease of use leads to consistency, the key to long-term skin protection.
- Look for formulas that fit your lifestyle: Quick application, invisible finish, and kid compatibility are major pluses.
Whether you’re prepping for live television or just the school run, Jenna’s sunscreen pick can give you effortless, every-day sun protection—the ultimate skincare step for healthy, glowing skin at any age.
References
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