Huda Kattan’s Groundbreaking Nude Liquid Lipsticks: Inclusive Beauty for Every Skin Tone

Huda Kattan’s nude liquid lipstick collection redefines inclusivity with innovative shades for every complexion.

By Medha deb

Created on Oct 3, 2025

Huda Kattan’s nude liquid lipstick collection redefines inclusivity with innovative shades for every complexion.

Huda Kattan’s Shade-Inclusive Nude Liquid Lipsticks: A Beauty Revolution

Finding the perfect nude lipstick is often compared to finding a unicorn in the world of beauty—exceedingly rare, and when you discover it, transformative. Historically, the beauty industry has been criticized for offering limited ‘nude’ lipstick choices, frequently catering to only a narrow range of skin tones. Changing this narrative, makeup visionary Huda Kattan has introduced a line of nude liquid matte lipsticks specifically crafted with inclusivity at its core. With a variety of hues designed to flatter every complexion, Huda Kattan’s launch represents a pivotal step forward in redefining what nude lipstick means.

Why the Right Nude Matters

The concept of ‘nude’ in lipstick has long been misunderstood as a one-size-fits-all shade. In reality, true nudes are deeply personal—what flatters one person’s undertones may leave another looking washed out or ashy. By acknowledging the rich diversity in complexion and undertones, Huda Beauty’s line aims to help everyone find that elusive perfect match, no matter their skin tone.

The Huda Beauty Nude Liquid Lipstick Collection

Huda Beauty’s collection features four core shades—ranging from soft brown to blush pink, light greige, and pale peach—that come together to embrace the full spectrum of nude. Retailing at $20 each, they are readily accessible online to beauty aficionados worldwide. Each shade is thoughtfully developed to meet the needs of various complexions, ensuring every wearer can claim a nude that feels uniquely theirs.

Girlfriend: Soft brown—a universally adaptive shade that brings subtle warmth to the lips.
Sugar Mama: Light greige—offering a delicate, muted alternative for those with paler or cooler undertones.
Crush: Blush pink—a flirtatious, fresh tone bringing understated vibrancy to any look.
Wifey: Pale peach—a gentle, sun-kissed nude that flatters lighter to medium complexions, ideal for everyday sophistication.

Shade Descriptions & Swatch Guide

Girlfriend is lauded for its malleability across skin tones, adapting seamlessly whether worn solo or layered with lip pencil. Sugar Mama stands out as a muted, bare-faced chic for cool or neutral undertones, while Crush supplies a pop of healthy color for those seeking a slightly pinkish nude. Wifey offers a soft emphasis that brightens the lips without overpowering the natural complexion. These shades are intentionally curated to ensure there is no more ‘one-fits-all’ approach to nude lips.

Shade	Color Family	Undertone Match	Best For
Girlfriend	Soft Brown	Warm, Neutral	Medium to Deep Skin
Sugar Mama	Light Greige	Cool, Neutral	Light to Medium Skin
Crush	Blush Pink	Warm, Neutral	All Skin Tones
Wifey	Pale Peach	Warm	Light to Medium Skin

Formula, Texture, and Wear: The Science Behind the Sensation

What sets these Huda Beauty liquid lipsticks apart is not just the carefully chosen shades, but the formula itself. Unlike traditional matte lipsticks that often crack, flake, or feel heavy, Huda’s lipsticks boast an exceptionally lightweight and comfortable feel. The texture is slightly watery on initial application, spreading smoothly and evenly with one pass. Maximum opacity is achieved in a single swipe, allowing for vivid color payoff without layering.

Comfort: Users describe the formula as “the lightest and most comfortable matte lipstick” available, almost imperceptible after setting.
Longevity: Stays vibrant throughout the day with minimal touch-ups, withstanding meals and drinks without significant fading.
Pigmentation: Strong, even color in just one coat—no cakiness or cracking.
Consistency: Applies a bit watery but dries down to a true matte finish, eliminating the “tight lip” sensation some mattes create.

Application Tips for the Perfect Pout

For best results, prep your lips by exfoliating and using a light hydrating balm. Outline with a matching lip pencil to reinforce shape, then apply the lipstick with the built-in applicator, starting at the center and moving outwards. Allow a few moments for the formula to set—it dries quickly to a transfer-resistant finish. For prolonged wear, avoid oily foods and touch up if needed after a particularly heavy meal.

Packaging and Presentation

Huda Beauty’s attention to detail extends beyond the product to the packaging itself:

Outer Packaging: Each lipstick arrives in a stylish box featuring a holographic pout image printed with the matching lipstick shade, instantly elevating the unboxing experience.
Component Design: The container boasts a frosted base and a sleek, glossy black lid that feels heavy and luxurious to the touch.
Metallic Lettering: Distinctive fuchsia branding on each tube adds a signature sense of glam.

Though the outer box leans towards bulky, the inner tube strikes a perfect balance between durability and chic presentation.

Inclusivity at the Heart: A Step Forward for Diversity

Huda Kattan’s approach confronts the prevailing industry issue—limited shade ranges that fail to represent multi-ethnic consumers. By launching a nude collection with carefully curated undertones, Huda Beauty sets a new standard for inclusivity. Beauty lovers from lightest to deepest skin tones can now revel in shades that flatter their natural coloring, breaking free from the frustrating “concealer lips” effect once prevalent among mainstream lines. This launch has inspired other brands to recognize and respond to the demand for authentic, representation-minded beauty products.

Why Huda Beauty’s Approach Matters

Representation: Broad shade range addresses the needs of consumers across all ethnic backgrounds.
Empowerment: Helps consumers feel seen and celebrated in an industry where their needs were previously overlooked.
Trendsetting: Establishes a blueprint for future launches, pushing the entire cosmetics arena toward broader inclusivity.

Customer Experiences: Reviews in Their Own Words

Feedback for Huda Kattan’s nude liquid lipsticks is overwhelmingly positive, with buyers praising both the shade range and formula. Reviewers highlight:

The lipsticks’ ability to last through meals and drinks, reducing the need for touch-ups.
Lipsticks feel feather-light while maintaining a matte finish that never appears dry or cracked.
Variety of nudes allows everyone—from the fairest complexions to the deepest—to enjoy a flattering neutral shade.
Packaging and presentation elevate the experience, reinforcing Huda Beauty’s reputation for luxury and innovation.

A few users note mild fading in the center of the lips after exceptionally oily meals—but this is a minor trade-off for lasting comfort and minimal maintenance throughout the day.

Comparison to Previous Nude Launches

Older nude lipstick releases often came in just one or two “universal” shades, which missed the mark for most consumers. The resulting effect was ashy or unflattering for anyone outside that narrow range. Huda Kattan’s collection not only corrects this oversight but also challenges brands to raise their standards in color development and shade accessibility. The move toward diversity is applauded as both timely and essential, affirming every individual’s right to self-expression through beauty products that truly work for them.

FAQs: Your Questions About Huda Beauty’s Nude Liquid Lipsticks Answered

Are the Huda Beauty nude liquid lipsticks suitable for all skin types?

Absolutely. The shade range is designed with undertones that suit every skin tone, from fair to deep, so there’s a nude for everyone.

How long do the lipsticks last throughout the day?

With proper application, these lipsticks last all day, even through meals. You might notice minor fading in the center of the lips after consuming oily food, but color generally remains vibrant without the need for frequent touch-ups.

Do these lipsticks feel drying on the lips?

No. The formula is renowned for being exceptionally lightweight and non-drying, providing comfortable matte wear without tightness or cracking.

Does the lipstick transfer or smudge?

Once set, the lipsticks are largely transfer-resistant. However, eating very oily foods may affect their longevity slightly, in which case a quick touch-up will restore color.

Can I mix shades to create a custom nude?

Yes! The formulas blend beautifully, and makeup artists recommend mixing or layering shades to create a bespoke nude that’s perfect for your features and personal style.

Final Thoughts: Why Huda Beauty’s Nude Lipsticks Stand Out

Huda Kattan’s shade-inclusive nude liquid lipstick collection isn’t just a cosmetic innovation; it’s an industry milestone that redefines who gets to enjoy the “nude” trend. By listening to the voices of real consumers, respecting their diverse needs, and translating that inclusivity into product development, Huda Beauty demonstrates why authentic representation matters. Each lipstick is not just a color—it’s an invitation to feel understood, empowered, and beautiful.

For those searching for their perfect nude, Huda Beauty’s collection delivers a welcome promise: Everyone’s nude is different—and every nude is beautiful.

References

Author

medha deb

Medha Deb is an editor with a master's degree in Applied Linguistics from the University of Hyderabad. She believes that her qualification has helped her develop a deep understanding of language and its application in various contexts.

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