Holy Grail Beauty Discounts: The Ultimate Hauliday Must-Haves
Unlock exclusive access to Cosmo x Klarna’s virtual beauty Hauliday event with curated editor picks and unbeatable deals.

The Cosmo x Klarna Hauliday event is a one-of-a-kind, virtual beauty shopping festival designed to bring exclusive discounts on the industry’s most sought-after products directly to beauty lovers everywhere. By teaming up with major brands, Cosmopolitan and Klarna created an immersive digital experience with expert-approved finds, editor favorites, and savings you cannot miss. This comprehensive guide dives into the essential beauty deals, editor’s picks, and key tips for making the most of your Hauliday shopping spree.
What is the Cosmo x Klarna Hauliday Event?
The Hauliday event is a 48-hour virtual shopping festival that debuted as a partnership between Cosmopolitan and Klarna, a leading shopping and payments platform. Centered around beauty, fashion, and excitement, Hauliday ran on August 8th and 9th, acting as a mid-year sales extravaganza especially targeted at millennial and Gen Z beauty aficionados who live for the thrill of a good deal.
- Exclusive Deals: Major discounts across top beauty and fashion brands.
- Curated Editor Picks: The Cosmo editorial team guiding you to the best in beauty.
- Flexible Shopping Options: Klarna enables buy now, pay later with four interest-free installments.
This collaborative event provided unparalleled access to carefully chosen holy grail products and launched at a time when virtual shopping was more important than ever for beauty fans seeking indulgence from home.
Why Hauliday? The Rise of Shopping Festivals
Hauliday is Cosmopolitan and Klarna’s answer to the boom in online shopping holidays, joining the likes of Amazon Prime Day and Singles Day. Their combined expertise—Cosmo’s massive following and Klarna’s smart shopping tools—ensures an event tailor-made for young, style-forward shoppers craving value and excitement amid the online retail boom.
- Hauliday was timed to coincide with the seasonal urge for a beauty refresh, especially around the back-to-school shopping season.
- Klarna offers consumers greater financial flexibility, making high-end beauty more accessible by splitting payments into manageable, interest-free installments.
- The event responded to increased demand for online shopping and curated guidance, reflecting new consumer habits shaped by digital innovation and the global shift toward e-commerce.
Holy Grail Beauty Products: Your Hauliday Shopping List
Cosmo’s editorial prowess shines in this selection of must-have beauty products—all at exclusive Hauliday discounts. These picks, ranging from skincare essentials to makeup marvels, are handpicked to deliver maximum impact to your routine. Each recommendation is based on performance, cult status, or innovative formulas tested and loved by editors.
Key Product Categories Covered
- Skincare superstars (think award-winning serums, cleansers, and moisturizers)
- Makeup must-haves (show-stopping palettes, mascaras, lip favorites)
- Haircare heroes (salon-quality shampoos, treatments, and styling icons)
- Trend-forward tools (the latest in beauty devices for home use)
Editor-Curated Beauty Favorites
The editors at Cosmopolitan personally test and vouch for the products featured. These are the tried-and-true staples and breakthrough launches every beauty enthusiast craves—now made affordable:
- Glow-Boosting Serums: Brighten and even out your complexion with high-powered formulas that deliver lasting radiance.
- Hydration Powerhouses: Rich creams and lightweight moisturizers perfect for every skin type and season.
- Best-Selling Foundations: Find your flawless finish—long-wear, skin-friendly formulas in a diverse shade range.
- Statement Eye Palettes: Multi-finish eyeshadows curated for endless, on-trend looks.
- Lengthening Mascaras: Volumize, curl, and separate lashes with award-winning favorites loved by editors and readers alike.
- Lip Essentials: From bold reds to hydrating balms, it’s the ultimate lip wardrobe—all at unbeatable prices.
How to Shop Hauliday: Essential Tips and Tricks
Maximize your Hauliday experience by following these expert tips, rooted in Cosmo’s shopping wisdom and Klarna’s seamless technology.
- Create Your Wishlist Early: Browse participating brands and beauty picks in advance to prioritize your must-haves.
- Set Price Alerts: Use Klarna’s app to receive price-drop notifications on your favorites so you never miss a deal.
- Utilize Discount Codes: Be sure to apply all available codes at checkout for additional savings.
- Shop Responsibly: Klarna encourages thoughtful purchases by letting you spread payments without hidden fees, and helping you budget more efficiently.
- Consult Editor Recommendations: Trust Cosmo’s curated lists for the best of the best—no endless scrolling required.
Hauliday’s Top Brands and Featured Deals
The Hauliday event spotlights some of the most revered beauty brands in the industry, from innovative newcomers to classic powerhouses. Each offers limited-time discounts, often on products rarely found on sale elsewhere.
Brand | Product Highlight | Type of Deal | Why Editors Love It |
---|---|---|---|
Pixi | Best of Pixi Kit | 20% off with KLARNAHAULIDAY | Glow-boosting formulas ideal for radiant skin |
Fenty Beauty | Pro Filt’r Foundation | Limited-time bundle pricing | Boundary-breaking shade range, flawless finish |
Sephora Collection | Multi-Purpose Palettes |
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