Glossier Cloud Paint Plush Blush: A Complete Review and Wear Test
Blurring, buildable, and bold—the editor-tested Glossier Plush Blush is your new everyday face-brightener, now in a game-changing powder formula.

Glossier Cloud Paint Plush Blush: A Deep-Dive Review
Since its initial launch, Glossier’s Cloud Paint has become a cult favorite, transforming the way makeup lovers approach blush. Now, Glossier introduces the Cloud Paint Plush Blush—a powder blush inspired by the warmth and ease of the original, but with its own, thoroughly modern twist. In this comprehensive review, we analyze the formula’s performance, evaluate its shades and packaging, test its wearability, and offer expert insights from the editors who spent weeks putting Plush Blush through its paces.
What is Glossier Plush Blush?
Plush Blush is Glossier’s new take on powder blush: a soft-matte, blurring, long-wearing formula that melds seamlessly into skin for up to 8 hours. It’s designed to offer a plush, almost pillowy powder texture that diffuses easily and gives a fresh-faced glow—without any heaviness, dryness, or cakey feeling. The product bridges the gap between the initial addictive appeal of Cloud Paint’s dewy cream finish and a powder’s effortless practicality.
- Texture: Softer than traditional powder blush, with a slight bounce and a finish that mimics a natural flush.
- Format: Housed in bright, graphic packaging that is minimalist yet fun.
- Claims: Blurring, buildable pigment; no fallout; lasts up to 8 hours.
Shade Range: OG Favorites and Newcomers
One of the most anticipated aspects of Plush Blush’s release is its color selection. While some expected a one-to-one match with all Cloud Paint creams, the Plush Blush line features both beloved classics and playful new shades.
- Overlapping Shades: Four original Cloud Paint favorites: Beam (pale peach), Puff (baby pink), Soar (vivid pink), and Storm (warm rose).
- New Additions: Six new, sunset-inspired shades: Billow (soft lavender), Bloom (bright bubblegum pink), Burst (vivid red), Gale (tan-pink), Float (dusty rose), and Plume (deep plum).
The range encompasses poppy pinks, nuanced berries, warm peaches, and unique tones that cater to an array of skin tones and makeup styles—from natural flush to bold statement cheek.
First Impressions: Packaging and Texture
Editions swoon over the vibrant, whimsical packaging. Plush Blush’s compact is both visually joyful and practical, signaling Glossier’s penchant for Instagram-ready design. Upon opening, the powder—described as softly pillowy—immediately feels distinct from standard pressed blushes. The surface gives slightly under the finger, leaving a gentle indent—demonstrating the blush’s unique ‘memory cloud’ technology, inspired by the original cream’s bounce but in powder form.
- The texture feels velvety and blends like a dream, nearly as easily as a cream.
- No visible powder kick-up or fallout upon brush pickup.
Application: Tools, Techniques, and Tips
Glossier asserts that the Plush Blush can be applied using fingers or a brush, but real-world testing paints a more nuanced picture. Several editors agree that while finger application is possible, a brush delivers the best results:
- Brushes Recommended: Plush Blush works best with Glossier’s new dual-ended Cloud Paint Blush Brush or any soft, fluffy blush brush. The new brush features a silicone tip for dotting and bristles for blending.
- Finger Application: While possible, most found it harder to control the amount and distribution, compared to the OG Cloud Paint cream.
- Buildability: The highly pigmented formula means a little goes a long way, but it layers beautifully. Begin by lightly tapping or sweeping onto cheeks, then gradually build up for intensity. Start sparingly to avoid clown-like cheeks—applying more is easy, but removing pigment is more difficult.
- Expert Tip: Use a gentle, circular buffing motion to achieve the most airbrushed, skin-blurring effect.
Several testers note that the first pickup often gathers more pigment than expected; extra buffing can effortlessly diffuse color back to a soft, even flush. There is virtually no fallout—the product stays on the brush and skin, keeping the rest of your makeup pristine.
Wear Test: Longevity and Skin Finish
A standout claim is Plush Blush’s impressive staying power. In user trials, the powder blush was put through the rigors of a 12-hour day, including work commutes and long meetings:
- All-Day Wear: Even on oily skin types, Plush Blush maintained vibrant color from morning to night without significant fading.
- Transfer and Fade: Minimal transfer, even without primer or setting spray.
- Skin Texture: Uniquely, Plush Blush does not emphasize bumpy or uneven skin; instead, it offers a blurred, softly airbrushed appearance, smoothing the look of pores and texture.
- Finish: Leaves a natural, velvety radiance—never chalky or dry—making skin look awake and luminous.
Formula Comparison: Plush Blush vs. Classic Cloud Paint
Feature | Plush Blush (Powder) | Cloud Paint (Cream) |
---|---|---|
Texture | Soft-matte, bouncy powder | Gel-cream, dewy finish |
Application | Best with brush; can use fingers | Fingers or sponge; can be messier |
Shade Overlap | 4 OG shades + 6 new | Full original range |
Wear Time | 8+ hours, even without primer | 1-2 hours, may need reapplication |
Packability | Less on-the-go friendly | Portable tube; great in a bag |
Finish Effect | Blurring, soft-focus | Dewy, fresh |
Control | Buildable, easy to layer | Color dispenses quickly; easy to overdo |
The Plush Blush stands out for its longer wear time, more forgiving buildability, and ability to blur skin texture. Many editors, previously loyal to the original, confess that Plush Blush is easier to use—especially for those new to blush or less confident in cream formulas.
Editor Reactions and Real-World Results
Several editors and testers spent days—sometimes weeks—trying Plush Blush with different foundations, base products, and tools. Collectively, they report:
- Buildable Pigment: Never clownish, colors show up even on medium and tan skin tones.
- No Streaks or Patchiness: The powder blends with zero harsh lines, adapting to liquid, cream, and matte foundations alike.
- Compliment Magnet: Many users received unsolicited compliments on their overall glow, with some even asked if their makeup was professionally done.
- Not Perfectly Portable: The compact format is less toss-in-your-bag friendly than the OG tube, and finger application is less foolproof than in cream formulas.
Ultimately, the Plush Blush is hailed as one of the best powder blushes in recent memory, offering a radiant finish that flatters most skin types and undertones.
Who Should Try Glossier Plush Blush?
- Beginner-Friendly: Those intimidated by highly pigmented or messy cream blushes will appreciate the controlled buildability of the powder format.
- Oily and Combination Skin: With a soft-matte finish that resists sliding and fading, Plush Blush stays put all day.
- Lovers of Natural, Radiant Cheeks: Anyone seeking a blurred, soft-focus flush with little effort will enjoy the blendability and finish.
- Fans of Statement Cheeks: The vibrant, punchy shades can be layered for bold editorial looks.
Potential Drawbacks
- Portability: Less ideal for touch-ups on the go compared to a tube of Cloud Paint.
- Finger Application: While possible, it’s not as seamless as the cream formula—most will need a brush.
- Brush Quality: Glossier’s new Cloud Paint Blush Brush is innovative but may feel too lightweight/flimsy for some users; alternative soft synthetic brushes work well.
Summary Table: Pros and Cons
Pros | Cons |
---|---|
– Blurs and perfects skin texture – Long-lasting, stays put all day – Flattering, versatile shade range – Easy to build or keep sheer | – Not as travel-friendly as original – Brush application needed for best results – Initial pigment pickup can be strong |
Expert Tips for the Best Plush Blush Experience
- Start with a Light Hand: Pick up a small amount with a fluffy brush and build as desired.
- Blend Quickly: The formula melts seamlessly, but blending soon after application yields the most natural effect.
- Layer for Intensity: For bolder looks, reapply in thin layers instead of one heavy swipe.
- Try Across Features: Some testers used brighter shades across eyelids for a cohesive monochrome look.
Frequently Asked Questions (FAQs)
Q: How does Glossier Plush Blush differ from the original Cloud Paint?
A: Plush Blush transforms the beloved gel-cream formula into a soft-matte powder that’s buildable, mess-free, and exceptionally long-wearing, with a unique bouncy texture and a new shade palette.
Q: Which application method delivers the best results?
A: Using a soft, dense brush yields the most flattering, even finish; fingers can be used but may give less control and intensity.
Q: Is Plush Blush suitable for all skin types?
A: Yes, it’s especially beneficial for oily or textured skin thanks to its blurring, non-cakey, soft-matte finish.
Q: Can Plush Blush be layered over other cream or liquid products?
A: Absolutely! It blends well atop foundations, skin tints, and even over lightly set cream blushes for a multidimensional effect.
Q: Does it have any fragrance or sparkly particles?
A: No added fragrance and no visible shimmer—just natural pigment and a true-velvet finish.
Final Thoughts: Who Will Love Glossier’s Plush Blush?
Whether you’re a makeup minimalist, a blush obsessive, or simply in search of a smile-inducing, user-friendly product that upgrades any look, Glossier’s Cloud Paint Plush Blush stands out for its flawless finish, forgiving formula, and truly modern color range. It may not be the most groundbreaking launch in blusher history, but it proves that powder can be cool, seamless, and oh-so chic again.
References
- https://www.cosmopolitan.com/style-beauty/beauty/a65959466/glossier-plush-blush-review/
- https://www.elle.com/beauty/makeup-skin-care/a66015503/glossier-cloud-paint-plush-blush-review/
- https://www.glossier.com/products/cloud-paint-plush-blush
- https://www.stylist.co.uk/beauty/make-up/glossier-cloud-paint-plush-blush-review/1020060
- https://www.refinery29.com/en-us/glossier-cloud-paint-plush-blush-review
Read full bio of Sneha Tete