Editor Picks: The Ultimate Cosmo x Klarna Hauliday Shopping Guide
Discover editor-curated shopping picks and exclusive deals from the Cosmo x Klarna Hauliday event, designed to elevate your wardrobe, beauty, and lifestyle.
Cosmopolitan and Klarna’s Hauliday event is the digital shopping party every millennial and Gen Z fashion-lover needs to know about. For those who crave chic wardrobe revamps, glow-boosting beauty essentials, and stylish additions for home—all on a budget—this is your one-stop destination. The Cosmopolitan editors have combed through Hauliday’s top offerings, handpicking pieces that combine both value and trend appeal, so you can shop smarter, save more, and treat yourself with confidence. Let’s dive into our curated shopping extravaganza, featuring exclusive deals and the inside scoop on how to shop boldly, efficiently, and stylishly.
What is Hauliday by Cosmo x Klarna?
Hauliday is a unique, limited-time virtual shopping event created through a collaboration between Cosmopolitan magazine and Klarna, the innovative payments and shopping platform. Designed for Gen Z and millennial shoppers, Hauliday features unbeatable deals across fashion, beauty, and lifestyle essentials from a stellar roster of retail partners.
During the event, shoppers can access exclusive discounts, editorial picks, and flexible payment options (including Klarna’s signature interest-free installments), making it easier to indulge in a summer or fall wardrobe refresh, at-home spa sessions, or home upgrades—all without breaking the bank.
- Exclusive, time-limited offers from top brands
- Shop fashion, beauty, and lifestyle products curated by Cosmo editors
- Interest-free shopping with Klarna’s four-installment plan
- Convenient wishlist and price-drop notifications via the Klarna app
Why Hauliday is the New Must-Shop Event
Hauliday by Cosmo x Klarna is more than just another online sale. Here’s why everyone’s talking about it:
- Curated by experts: Only products genuinely loved by Cosmo’s editorial team make the cut.
- Fashion-forward discoveries: From statement pieces to timeless staples, every aesthetic is covered.
- Beauty obsessions unlocked: Trending skincare, must-have makeup, and haircare picks for every routine.
- Flexible payment options: Klarna’s pay-later and pay-in-four plans make budgeting simple and stress-free.
- Gen Z and millennial focus: Prioritizing younger consumers’ values—affordability, quality, and sustainability.
Cosmo Editors’ Top Hauliday Picks
From wardrobe-essentials to self-care heroes, these are the Hauliday products our editors are coveting most:
1. Fashion Favorites
- Statement Blazers: Elevate any look with a fitted, double-breasted blazer—perfect for day-to-night transitions.
- Chunky Platform Sandals: Major retro vibes and super comfy for long summer strolls.
- Everyday Denim: Find flattering, high-rise jeans in crops, skinnies, and wide-legs for every body type.
- Colorful Mini Bags: Tiny in size, major in style—these crossbodies and clutches are editor obsessions this season.
- Lightweight Trench Coats: Layer up in effortless style for those in-between weather days.
2. Beauty Must-Haves
- Glow-Boosting Serums: Supercharge your routine with Vitamin C or hyaluronic acid for radiant skin.
- Dramatic Mascaras: Editors love the length, lift, and no-flake formulas from this year’s Hauliday picks.
- Luxe Lip Oils: All the shine, none of the stickiness—hydration and color in one swipe.
- Hydrating Overnight Masks: Wake up glowy with editor-loved K-beauty and clean beauty favorites.
- Reusable Makeup Remover Pads: Sustainable, gentle and editor-approved for every skin type.
3. Home & Lifestyle Highlights
- Scented Candle Sets: Transform your space with seasonal scents, from fresh linen to jasmine blossom.
- Chic Throw Blankets: Cozy, textured blankets ideal for relaxing on a chilly night or zhushing up your sofa.
- Minimalist Home Organizers: Cute baskets, trays, and acrylic cases for your ever-growing beauty haul.
- Trendy Glassware: Upgrade your iced coffee ritual with jewel-toned or textured tumblers.
What others are reading
How Klarna Makes Shopping Smarter
Hauliday isn’t just about what you buy—it’s about how you shop. Klarna is revolutionizing the digital shopping experience with features that help you budget, organize, and enjoy your splurges:
- Pay in 4: Split your purchase into four easy, interest-free payments on select brands.
- Wishlists & Price Alerts: Save favorites and receive automatic notifications when prices drop.
- One-Tap Checkout: Streamline your purchases by linking payment details via the Klarna app.
- Responsible Spending Tips: Klarna encourages shoppers to set budgets and avoid impulse buying with smart app reminders.
“We provide a variety of options and flexible tools that help consumers shop in a smart way,” says Matthew Suraci, Klarna’s U.S. head of commercial. “It’s about responsible, joyful spending without the pressure of credit cards.”
What’s New: Livestream Shopping & Social Commerce
The Hauliday event now features an interactive livestream shopping experience, inspired by global trends in China where live shopping generated over $74 billion in sales last year. Hosted by guest personalities, Cosmo editors, or influencers, the livestream makes shopping social and immersive, with real-time reviews, product demos, and Q&A.
- Watch live demos and editor interviews for insider shopping inspiration
- Instantly shop featured items as they appear on screen
- Engage with hosts and ask questions for expert tips on fit, function, and style
Social shopping is fast becoming the new norm, blending the excitement of discovery with the trust of a curated community. The Cosmo x Klarna Livestream enables viewers to interact, shop, and score flash deals as soon as the products debut.
Shopping Tips from the Cosmo Editors
Maximize your Hauliday haul with practical advice gathered from years of smart shopping:
- Plan ahead: Make a wishlist and prioritize needs (like year-round closet staples) over whims.
- Read reviews: Use editor and community insights to avoid product letdowns.
- Check size charts: Especially for new-to-you brands or big online events.
- Stack deals: Combine Hauliday codes with seasonal promos when possible for extra savings.
- Set a budget: Take advantage of Klarna’s flexible payments, but always shop within your means.
- Act fast: Editor picks and top-deal items move quickly—secure your favorites early.
Best Brands & Deals Not to Miss
These highlight brands brought some of the most buzz-worthy deals to Hauliday by Cosmo x Klarna, spanning clothing, accessories, beauty, and home. Each offers something unique—so keep your eyes peeled for their editor-approved steals:
- Adidas: Sportswear goes street with fresh sneakers and essential activewear.
- Sephora: Score exclusive kits and cult-favorite beauty essentials at limited-time prices.
- H&M: Sustainability meets style with their Conscious collection discounts.
- ModCloth: Indie-inspired apparel perfect for layering and individual expression.
- Saks OFF 5th: Luxe finds at outlet prices, from designer bags to posh shoes.
- Macy’s: Hauliday’s host for livestream magic and unbeatable home, fashion, and beauty drops.
- Foot Locker: Must-have sneakers and streetwear collabs.
- Rebecca Minkoff: Coveted handbags with an edit-worthy mix of elegance and edge.
Why Editors Love Shopping with Klarna
For busy Cosmopolitan editors—juggling the latest trends, tight deadlines, and staying on budget—Klarna is the ultimate shopping companion. Here’s why:
- Financial flexibility: Buy now, pay later without interest or hidden fees.
- Organized wishlists: Streamline your shopping “wants” versus “needs.”
- Discovery made simple: In-app editorial picks and product guides for quick inspiration.
- No FOMO: Price-drop alerts ensure you never miss a sale.
How to Join Hauliday by Cosmo x Klarna
Becoming part of the Hauliday fun is easy. Here’s what to do:
- Download the Klarna App: Available for iOS and Android, offering seamless access to deals and payment options.
- Browse Editor Picks: Explore curated lists on Cosmopolitan’s digital channels and within Klarna’s shopping features.
- Shop Featured Brands: Use special Hauliday codes at checkout for instant savings.
- Tune in to Livestream Events: Watch live on Macy’s Herald Square stream (via ShopShops app) to shop the looks as they drop.
Just remember: Many deals are limited in quantity or timing, so set your reminders and wishlist your top picks early.
FAQs: Hauliday by Cosmo x Klarna
What is Hauliday and when does it happen?
Hauliday is a virtual shopping festival launched by Cosmopolitan and Klarna, typically taking place over a weekend and featuring deep discounts from top fashion, beauty, and lifestyle brands. Exclusive offers are available during the event’s limited window.
How does Klarna’s Pay in 4 work?
You can split your purchase into four interest-free installments paid every two weeks. No credit impact and no hidden fees—just straightforward budgeting.
Are Hauliday deals truly exclusive?
Yes, several products and discounts are available only through Hauliday, including editor-assembled bundles and brand partner exclusives.
How can I access the best deals?
Shop early, sign up for alerts, create a Klarna wishlist, and watch the livestream for flash deals and limited quantities on editorial favorites.
Is shopping with Klarna safe?
Klarna is a well-established, secure platform that emphasizes customer privacy, encrypted transactions, and purchase protection for buyers.
Can I return items purchased during Hauliday?
Return policies depend on the individual retailer, but Klarna facilitates easy returns through the app for supported stores. Always check the retailer’s policy before buying.
Table: Editor Picks at a Glance
| Category | Editor Pick | Why We Love It |
|---|---|---|
| Fashion | Statement Blazers, Everyday Denim, Chunky Sandals | Timeless, versatile, perfect for day-to-night looks |
| Beauty | Glow Serums, Luxe Lip Oils, Dramatic Mascara | Enhance natural radiance, comfortable wear, top-rated |
| Home & Lifestyle | Scented Candle Sets, Chic Blankets, Glassware | Atmospheric upgrades, cozy essentials, stylish hosting |
More Frequently Asked Questions (FAQs)
Q: Will Hauliday become an annual event?
A: Both Cosmopolitan and Klarna hope to make Hauliday a regular fixture thanks to its growing popularity and success with younger shoppers.
Q: Who can participate in Hauliday?
A: The event is open to all U.S. consumers, with a focus on millennial and Gen Z shoppers. Anyone can join by visiting Cosmopolitan and Klarna’s online platforms.
Q: Can I stack Hauliday deals with other offers?
A: In many cases, yes! Check the retailer’s checkout page for eligibility to use both Hauliday codes and other promotions.
Q: What brands participate most often?
A: Past events have featured brands like Adidas, Sephora, H&M, ModCloth, Saks OFF 5TH, Macy’s, Foot Locker, Rebecca Minkoff, and many more leading names in style, beauty, and lifestyle.
Final Note: The Editor’s Shopping Philosophy
At its heart, Hauliday by Cosmo x Klarna isn’t just about shopping; it’s about discovering joyful, confidence-boosting finds that fit your budget and elevate your daily life. When you shop an editor pick, you’re getting access to years of collective style wisdom—so indulge smartly, savor the deals, and make every haul your best haul yet. Happy shopping!
References
- https://www.retaildive.com/news/klarna-cosmopolitan-co-host-virtual-shopping-event/595532/
- https://multichannelmerchant.com/ecommerce/klarna-cosmopolitan-team-new-hauliday-shopping-event-august/
- https://www.cosmopolitan.com/style-beauty/fashion/a33251811/hauliday-sale-by-cosmopolitan-klarna/
- https://www.klarna.com/international/press/klarna-creates-new-ways-to-make-shopping-social-with-the-launch-of-followable-wish-lists/
- https://www.mediapost.com/publications/article/353831/cosmopolitan-klarna-partner-for-virtual-haulid.html
- https://www.klarna.com/international/press/cosmopolitan-and-klarna-partner-to-launch-first-ever-virtual-shopping-event-for-gen-z-and-millennials-hauliday-by-cosmo-x-klarna/
- https://www.klarna.com/international/press/cosmopolitan-and-klarna-host-second-virtual-shopping-event-for-gen-z-and-millennials-hauliday-by-cosmo-x-klarna/
- https://www.cosmopolitan.com/style-beauty/beauty/g33482166/editor-picks-cosmo-klarna-hauliday-2020/
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