Danielle Brooks Redefines Beauty and Self-Love: #ImNoAngel, Fashion, and Online Racism
Danielle Brooks challenges beauty ideals, fights online racism, and inspires confidence with Lane Bryant's #ImNoAngel campaign.

Danielle Brooks Redefines Beauty: Fashion, Self-Love, and Courage
Danielle Brooks has emerged as a transformative figure in the conversation surrounding body positivity and inclusivity in fashion. Fresh off a critically acclaimed season of Orange Is the New Black, a Tony nomination for her performance in The Color Purple, a collaboration with Universal Standard, and starring in Lane Bryant’s #ImNoAngel lingerie campaign, Brooks remains outspoken about her journey — and the challenges faced by plus-size women seeking representation.
Fashion’s Ongoing Exclusivity: Danielle’s Early Experiences
Brooks admits her love for fashion developed later in life, mainly because she struggled to see herself represented in the industry. Growing up, she says, she felt disconnected when shopping — especially as a teen, unable to find shorts that fit her body comfortably or reflect her style. The problem wasn’t just functionality but the clear absence of fashionable choices for curvier bodies. Clothes, after all, express personality and identity, but for Brooks, that sense of self was obscured by a lack of options in mainstream retail.
- Lack of representation in fashion led Brooks to initially feel excluded.
- Shopping as a teen was frustrating: designs rarely considered plus-size needs, particularly in fit and style.
- Inadequate product choices created a disconnect between fashion and personal identity for curvier individuals.
Discovering Fashion in New York City
Her move to New York marked a turning point. In the city, Brooks witnessed people boldly expressing themselves through fashion — regardless of body type or size. The city’s diversity helped ignite her passion for style and motivated her to seek clothing that matched her vibrant personality. This creative environment challenged her to ask, “Where do I find styles that reflect me?” New York’s fashion scene, with its emphasis on self-expression over conformity, provided Brooks with inspiration and a renewed love for clothing.
- New York’s fashion landscape fueled Brooks’s interest and appreciation for style.
- Exposure to a variety of body shapes and personal styles gave her confidence.
- City living reinforced the importance of access — everyone deserves fashion choices.
The Struggle Continues: Red Carpets and Designer Exclusion
Despite her rising fame, Brooks still faces challenges when it comes to fashion, particularly on the red carpet. While sample sizes remain the norm in high-end designer wear, most luxury labels rarely consider plus-size options, forcing Brooks to “jump through hoops” to find suitable attire. The result is a persistent feeling of being the minority, a reminder that fashion’s progress toward inclusivity remains slow and incomplete.
- Most designers cater to sample sizes and overlook plus-size consumers.
- Brooks finds it “frustrating” that red carpet moments involve so much searching and compromise.
- Visibility in high-profile campaigns remains crucial: repeated exposure can shift perceptions and demand change.
Embracing Representation: Lane Bryant’s #ImNoAngel Campaign
Brooks’s participation in Lane Bryant’s #ImNoAngel campaign — which debuted during the Emmy Awards — underscores the significance of representation for curvy women. Seeing herself in billboard and TV spots isn’t just an ego boost; for Brooks, it’s about redefining beauty standards and encouraging society to challenge preconceived notions.
The campaign’s message is clear: curvy women deserve to see themselves celebrated, and they are worthy of both high fashion and high visibility. Brooks compares her feeling to what she imagines Victoria’s Secret models experience: pride, empowerment, and confidence. Yet, she stresses, what matters most is the message — dismantling restrictive beauty norms and welcoming diversity in all its forms.
- #ImNoAngel campaign aims to break traditional beauty standards.
- It seeks to empower curvy women and promote their right to fashionable, high-quality clothing.
- Brooks’s presence in these ads signals bold representation and self-love.
Confidence, Bravery, and the Courage to Challenge Stereotypes
Being part of a nationally televised lingerie campaign takes courage, Brooks asserts. She is candid about “faking confidence,” sometimes choosing to set aside personal fears to serve as a role model. However, she believes that this kind of bravery isn’t tied solely to her body or her status as plus-size — it’s a universal challenge for anyone putting themselves in the public eye. Brooks insists: “I’m brave because I’m not afraid of what people are going to say.” Willingness to face critics and challenge stereotypes is an ongoing part of her activism.
- True confidence often involves overcoming fear — for oneself and for future generations.
- Bravery is about refusing to be limited by external opinions or restrictive norms.
- Brooks wants to inspire others to never let societal expectations hold them back.
Body Confidence: No One-Size-Fits-All
Brooks’s journey to self-acceptance underscores a universal truth: confidence is not always innate. Sometimes it must be learned, practiced, and modeled. For Brooks, stepping out in lingerie for a public campaign was less about her size and more about defying others’ attempts to define her worth based on appearance. This kind of visibility is a crucial step toward normalizing all bodies in fashion and media.
- Body confidence is about more than size — it’s about value, self-worth, and agency.
- Media and the fashion industry must update their standards to embrace all forms of beauty.
- Brooks’s role in campaigns like #ImNoAngel helps push this progress forward.
Tackling Online Racism and Hate: Navigating Public Life
Though Brooks enjoys strong support from her fanbase, she does occasionally encounter online racism and hateful commentary. She shares that most “trolls” tend to hide behind blocked profiles and anonymity, spewing vitriol such as slurs on skin color. For Brooks, focusing on such negativity holds no value. She chooses to “control how I feel” and not to let haters shape her experience or sense of self-worth.
- Online racism remains a pervasive challenge for people of color in public life.
- Brooks handles hate by prioritizing her own wellbeing and selective engagement.
- Having supportive fans helps buffer against negative comments.
The Power of Resilience and Positive Focus
For Brooks, strength lies in selective attention — placing importance on positive interactions and ignoring anonymous critics. She encourages those facing similar abuse to take agency over their feelings and responses. In her experience, acknowledging support systems is more effective than confronting every troll.
- Resilience comes from focusing on constructive criticism and supportive voices.
- Maintain perspective: hateful comments often stem from insecurity or anonymity.
Impacting Fashion: Why Inclusive Campaigns Matter
The #ImNoAngel initiative resonates well beyond Lane Bryant’s ads. Brooks insists that visibility is vital for shifting norms within the fashion industry — especially for plus-size consumers. Campaigns spotlighting curvy women challenge market assumptions about who “deserves” high-quality clothes and luxury experiences.
- Campaigns like #ImNoAngel encourage brands to cater to diverse body types.
- Regular media presence for plus-size models helps normalize their visibility.
- Such representation enables young consumers to see themselves as beautiful and worthy.
From Shame to Empowerment: Representation in Media
Brooks’s message is grounded in empowerment. She believes that seeing oneself represented in media can transform shame into pride and foster a culture of self-love. For her, the ultimate aim is for everyone — regardless of size, skin color, or background — to recognize their value and demand space in cultural conversations.
Challenge | Brooks’s Response | Broader Impact |
---|---|---|
Lack of plus-size fashion options | Advocates for designer inclusivity | Brands begin featuring curvier models |
Online racism and hate | Focuses on positive, supportive community | Inspires public discourse on online abuse |
Red carpet designer exclusion | Calls out industry standards and seeks change | Creates more awareness and push for designer diversity |
Frequently Asked Questions (FAQs)
Q: Why is Danielle Brooks’s role in the #ImNoAngel campaign significant?
Her participation symbolizes a challenge to outdated beauty norms, giving visibility to curvy women and advocating for broader inclusivity in high-profile fashion and media representation.
Q: What are the main fashion struggles for plus-size women?
Plus-size women face limited designer offerings, difficulties finding comfortable and stylish clothing, and minimal representation in mainstream campaigns, often resulting in feelings of exclusion and frustration.
Q: How does Danielle Brooks deal with online hate and racism?
Brooks chooses to ignore hateful comments, focus on positive feedback, and maintain control over how such negativity affects her, setting an example of resilience and self-care.
Q: What is the importance of body confidence in Brooks’s message?
Body confidence is a central theme; Brooks asserts that feeling beautiful is not about meeting external standards but about self-acceptance and self-love at any size.
Q: How can fashion brands become more inclusive?
Brands can feature diverse models, develop lines for various body types, consult with plus-size stars and activists, and make continuous efforts to portray real, relatable women in campaigns and editorials.
Expert Tips: Building Body Confidence and Navigating Online Negativity
- Practice self-love daily: Affirm positive traits, celebrate small victories, and challenge negative self-talk regularly.
- Curate your social media: Follow empowering accounts and unfollow sources of negativity and unrealistic standards.
- Support inclusive brands: Purchase from retailers that value diversity and display a range of body types.
- Engage in supportive communities: Seek online or in-person groups that offer encouragement and affirmation.
- Speak out when necessary: Advocacy can spark broader change and build personal confidence.
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Conclusion
Danielle Brooks remains a powerful voice for body positivity and inclusivity. Through her candor about childhood shopping struggles, current designer exclusion, and the fortitude required to face public scrutiny, Brooks highlights ongoing shortcomings in fashion while championing self-worth. Campaigns like Lane Bryant’s #ImNoAngel, partnered with tireless activism, serve as reminders that all bodies are beautiful and all people deserve representation. Her journey is an invitation to challenge expectations, embrace diversity, and unapologetically love yourself — at any size, in any setting.
References
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