Cosmopolitan Clean Beauty Awards 2025: Best Haircare Products
Discover Cosmopolitan's expert picks for the top clean shampoos, conditioners, treatments, and stylers for every hair type in 2025.
Cosmopolitan Clean Beauty Awards 2025: The Best Haircare Products
With so many products flooding the haircare aisle, finding truly effective clean beauty hair products can be overwhelming. That’s why Cosmopolitan and a panel of trusted experts spent months testing dozens of formulas to select the 17 best clean shampoos, conditioners, treatments, and styling products designed for every hair type and concern. No matter your texture or goals, you’ll find a new favorite among these 2025 award-winners.
The Best Shampoos and Conditioners
The journey to healthy hair starts with a clean, nourishing wash and care routine. Here are the top picks for shampoos and conditioners that balance gentle cleansing with intelligent treatment for all hair types:
- The Rootist Strengthen Concentrated Shampoo
This sulfate-free, concentrated formula features fermentation and probiotics, delivering a surprising, rich lather that strengthens hair and supports scalp health. Expert Rogerio Cavalcante highlights its foaming power and ability to fortify hair with regular use. Particularly beneficial for those treating scalp conditions or needing extra strength in their routine. - Sienna Naturals H.A.P.I. Shampoo
Formulated with aloe vera, coconut, and baobab oil, this gentle cleanser removes buildup from curls and coils without drying. Holistic dentist Dr. Jaskaren Randhawa notes its moisturizing and soothing feel, making it ideal for maintaining healthy, nourished waves and a balanced scalp. Content creator Cyrus Veyssi describes it as a “forever favorite.” - Ethique Beauty Everyday Shine Solid Shampoo Bar
Compact, travel-friendly, and plastic-free, Ethique’s shampoo bar surprises with a generously foaming lather and non-drying feel. Beauty scientist Christina Ross and pro stylist Cavalcante both praise its effectiveness and eco-conscious packaging. Differently shaped bars even help you distinguish between shampoo (moon) and conditioner (triangle wedge) in the shower!
Why These Stand Out
- Clean, sulfate-free formulas that don’t strip hair or scalp
- Innovative ingredients like probiotics, plant butters, and natural oils for holistic care
- Travel and sustainability-friendly options (solid bars, minimal packaging)
- Suitable for all textures: from fine, flat hair to coily curls
The Best Hair Treatments
Whether you’re repairing damage, adding hydration, or seeking quick fixes for dull or dry hair, these award-winning treatments deliver visible results:
- LolaVie Intensive Repair Treatment
This 99% naturally-derived bond-builder packs chia-seed polymers and fermented Yerba Santa extract to restore strength and shine. Leave on for just 10 minutes in the shower and rinse for noticeably healthier, more hydrated hair with far fewer split ends. - Fable & Mane MahaMane Detangling Leave-In Conditioner
Lightweight yet deeply hydrating, this leave-in detangles, softens, and adds shine without weighing down even the finest strands. Pro stylist Cavalcante and Veyssi both value its ability to smooth and prevent breakage, making it perfect for curly, delicate, or tangle-prone hair. - Blu & Green Weekly Repair Mask for Dry or Damaged Hair
Designed as a weekly deep treatment, this mask uses plant proteins, antioxidants, and lactic acid to repair and exfoliate. Dr. Randhawa calls it a lifesaver for dry, damaged hair, while Cavalcante notes the mask’s intense hydration, detangling power, and refreshing mint scent.
What Makes a Great Hair Treatment?
- Uses science-backed bond-building or protein-reinforcing technology for repairing damage
- Fast results—visible change in hair texture in just one use
- Customizable routines: weekly masks, daily leave-ins, or pre-shampoo formulas
The Best Hair Styling and Finishing Products
From effortless air-dried styles to defined curls and frizz-free shine, these stylers and finishers are the clean beauty standouts for 2025.
- Fenty Hair The Homecurl Curl Defining Cream
Packed with conditioners and defining agents, this product lets natural curls take center stage with shine and shape, loved for its non-crispy hold and ability to bring out bouncy ringlets. - Eco Styler Olive Oil Styling Gel
A classic that never lets you down for slicking edges and controlling style with flake-free hold, all while moisturizing with olive oil extract. - Ouai Fine Hair Conditioner
Don’t let the name fool you—this conditioner is favored by fine hair lovers for giving volume and bounce while still providing deep moisture, keeping hair lightweight and refreshed. - Color Wow Color Security Shampoo & Conditioner
Free from silicones and sulfates, this dynamic duo keeps hair and scalp residue-free while protecting fresh color treatments, ensuring vibrant and shiny hair after every wash.
Styling Surprises
- Defined curl creams for every texture—moisturizing without crunch
- Multitasking stylers that smooth, detangle, and protect in one step
- Residue-free gels and lightweight conditioners for edge control and shine
The Best Specialty Products for Hair Care Routines
- LUSH Honey I Washed My Hair
This cult favorite shampoo bar is ultra-hydrating and adored for its honey-rich formula—great for restoring shine, especially to dry, parched hair. - Only Curls All Curl Cleanser
Designed for curly hair, this cleanser combines gentle surfactants and rich conditioners to clean without stripping, leaving curls springy and defined. - SheaMoisture Coconut and Hibiscus Co-Wash Conditioning Cleanser
Beloved by curl communities for instantly softening and detangling, this OG co-wash transforms cleansing into a nourishing act, especially for coily textures. - Garnier Ultimate Blends Hair Food Coconut Oil 3in1 Hair Mask
A versatile 3-in-1 that serves as a conditioner, intense mask, or leave-in, making it perfect for highlighted or knot-prone hair. Delivers weightless moisture and easy detangling. - L’Oréal Paris Elvive Dream Lengths Wonder Water 8 Second Hair Treatment
Delivering visible, glassy shine in just eight seconds, this rapid rinse-out treatment smooths lengths, prepping them for flawless styling and manageability. - REDKEN Acidic Bonding Curls Conditioner
Powered by a bonding complex that keeps curls shiny, springy, and more defined. Fans love it for its ability to repair and condition in one quick step. - CÉCRED Hydrating Shampoo
Praised for its gentle but thorough cleansing and hydrating features—approved by celebs and a hit with those who want a minimalist, effective hair wash experience. - Pattern Heavy Conditioner
A rich, nourishing conditioner loaded with avocado oil and shea butter, designed for the driest, most demanding curls and coils.
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Frequently Asked Questions (FAQs)
What does ‘clean beauty’ mean in haircare?
Clean beauty generally refers to products formulated without ingredients that are likely to harm human health or the environment. In haircare, this includes avoiding sulfates, parabens, silicones, and artificial fragrances—focusing instead on safe, naturally-derived ingredients and sustainable packaging.
Are these products suitable for all hair types?
Yes—Cosmopolitan’s awards highlight products that work across hair types and textures, from fine and straight to coily and thick. Each winner is chosen for its versatility, performance, or specific excellence for a hair type or concern.
How were the award winners selected?
Team Cosmo and a panel of clean beauty experts spent four months testing dozens of products, looking at factors like performance, ingredient safety, innovation, scent, and user experience. The final list includes products that scored high marks in efficacy, clean formulas, and appeal.
Why use sulfate-free or silicone-free shampoo?
Sulfate-free shampoos cleanse hair gently without stripping natural oils, helping maintain moisture, color, and scalp balance. Silicone-free options prevent buildup, ensuring hair remains bouncy and not weighed down by residue.
How do I build a clean haircare routine?
Start with a gentle shampoo and hydrating conditioner, then add a weekly deep treatment or mask for repair. Finish with a lightweight leave-in or styling product as needed, matching your hair’s texture and concerns. Experiment and customize based on your specific needs for the best results.
Key Takeaways for Clean Haircare in 2025
- Ingredient Integrity: Formulas that skip harsh chemicals without sacrificing results.
- Diversity in Options: Winners span every hair need—hydration, repair, curl definition, scalp care, and styling.
- Expert Panel Testing: Real-world trial by beauty professionals and enthusiasts ensures authenticity and effectiveness.
- Sustainability Focus: Many products use minimal or recyclable packaging with planet-friendly sourcing.
Comparison Table: Award Winners by Category
| Category | Product | Key Feature |
|---|---|---|
| Shampoo | The Rootist Strengthen Concentrated Shampoo | Probiotic Strengthening, Sulfate-Free |
| Shampoo | Sienna Naturals H.A.P.I. Shampoo | Aloe & Baobab, Moisturizing |
| Shampoo Bar | Ethique Everyday Shine Solid Shampoo Bar | Plastic-Free, Rich Lather |
| Repair | LolaVie Intensive Repair Treatment | Bond Builder, Split End Repair |
| Leave-In | Fable & Mane MahaMane Detangling Leave-In | Detangling, Shine, Lightweight |
| Mask | Blu & Green Weekly Repair Mask | Plant Protein, Deep Repair |
| Curl Cream | Fenty Hair The Homecurl Curl Defining Cream | Curl Definition & Hold |
| Gel | Eco Styler Olive Oil Styling Gel | Strong Hold, Moisturizing |
| Conditioner | Ouai Fine Hair Conditioner | Lightweight, Volumizing |
| Color Care | Color Wow Color Security Shampoo & Conditioner | Color-Safe, Residue-Free |
| Shampoo Bar | LUSH Honey I Washed My Hair | Honey Infusion, Hydrating |
| Curl Cleanser | Only Curls All Curl Cleanser | Nourishing, Curl-Friendly |
| Co-Wash | SheaMoisture Coconut & Hibiscus Co-Wash | Curl Moisture, Detangling |
| Mask | Garnier Ultimate Blends Hair Food 3in1 Mask | Multi-use, Cocoa & Coconut |
| Treatment | L’Oréal Paris Elvive Dream Lengths Wonder Water | 8 Seconds, Glossy Finish |
| Conditioner | REDKEN Acidic Bonding Curls | Bond Repair, Curl Definition |
| Shampoo | CÉCRED Hydrating Shampoo | Hydrating, Gentle Cleanse |
| Conditioner | Pattern Heavy Conditioner | Avocado & Shea, Intense Moisture |
Final Thoughts
Finding the right clean beauty products for your hair doesn’t have to be a daunting process. These 2025 Cosmopolitan Clean Beauty Award winners prove that ingredient-conscious formulas can deliver exceptional results, regardless of your hair type or goals. Elevate your haircare routine this year with these science-backed, planet-friendly choices—and enjoy your healthiest hair ever.
References
- https://www.lolavie.com/blogs/press/cosmopolitan-s-2025-clean-beauty-awards-the-best-hair-products
- https://www.cosmopolitan.com/style-beauty/beauty/a63654540/clean-beauty-awards-haircare-2025/
- https://www.cosmopolitan.com/uk/beauty-hair/a63897765/cosmopolitan-readers-choice-awards-2025/
- https://hourshaircare.com/blogs/all-articles/full-time-is-a-cosmopolitan-2025-holy-grail-beauty-award-winner
- https://www.cleanbeautyawards.com/winners/
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