26 Best Target Drugstore Beauty Products: Hair, Skin, Makeup & More
Discover the top drugstore beauty finds—hair, skin, and makeup—from Target, handpicked for quality and value.
The Ultimate Guide to Target’s Best Drugstore Beauty Products
Target has become a one-stop destination for affordable, high-quality beauty finds. With a vast selection spanning makeup, skincare, haircare, and in-house brands, Target blends convenience, quality, and trend-forward products—all at drugstore prices. Whether you’re a beauty minimalist or a maximalist, this curated list of 26 bestsellers will help you discover your new holy grail without breaking the bank.
Why Target Is a Drugstore Beauty Haven
Target stands out by offering a mix of trusted drugstore brands, exclusive launches, and its own in-house lines. The retailer’s beauty aisles are stocked with thousands of options, from affordable staples to high-end dupes. Plus, Target’s online store offers speedy shipping, so you can shop top-rated picks from home—no crowded store aisles required.
Best Makeup Finds at Target
Target’s makeup section is brimming with cult favorites and viral newcomers. Whether you’re after a perfect base, a bold lip, or an eyelift, these picks deliver.
- e.l.f. 18 Hit Wonders Eyeshadow Palette ($10): With 18 versatile shades, this palette is perfect for recreating TV-worthy, Euphoria-inspired looks or a subtle day-to-night transition. Its blendable, pigmented formula makes it easy to experiment with color or keep it classic.
- Maybelline Fit Me Concealer ($7): This oil-free concealer is a go-to for covering dark circles, blemishes, and redness. Lightweight and buildable, it offers a natural finish that doesn’t settle into fine lines.
- Neutrogena Hydro Boost Hydrating Tint: More than just a foundation, this tinted moisturizer is packed with hyaluronic acid, ensuring your skin stays hydrated for up to 24 hours. It’s ideal for dry or combination skin and provides a dewy, luminous finish.
- L’Oreal Paris Lash Paradise Mascara: Loved for its volumizing and lengthening effects, this mascara delivers lush lashes without clumping or smudging. Reviewers rave about its brush design and long-wear formula.
- Physicians Formula Murumuru Butter Bronzer: Infused with Murumuru butter, this bronzer adds warmth and dimension to your complexion while feeling weightless. It’s especially great for those with sensitive skin.
- Mented Cosmetics Semi-Matte Lipstick ($16): Available in nine chic shades, this moisturizing lipstick flatters a wide range of skin tones and feels comfortable for all-day wear.
- Sonia Kashuk Latex-Free Makeup Blender Sponges ($7): Upgrade your makeup application with these latex-free sponges that blend seamlessly and look stylish on your vanity.
Best Skincare Products at Target
Target’s skincare offerings include gentle cleansers, powerful exfoliants, and affordable serums that rival luxury brands.
- La Roche-Posay Toleriane Hydrating Gentle Face Cleanser: Highly rated by dermatologists, this cleanser is formulated for sensitive skin and effectively removes impurities without stripping moisture.
- The Ordinary AHA 30% + BHA 2% Peeling Solution ($9): This spa-quality exfoliator resurfaces skin, targets textural blemishes, and evens out tone—all in just 10 minutes. Suitable for oily, dry, and combination skin types.
- Thayers Rose Petal Witch Hazel Toner: With over 2,300 five-star reviews, this alcohol-free toner brightens and soothes skin, making it a staple for all skin types.
- Neutrogena Ultra Sheer Dry-Touch Sunscreen Lotion: A daily essential, this lightweight, non-greasy sunscreen provides broad-spectrum protection and dries quickly for easy layering under makeup.
Best Haircare Products at Target
Target’s haircare aisle is stocked with shampoos, conditioners, and treatments that make salon-worthy results accessible.
- Love Beauty and Planet Volume and Bounty Coconut Water & Mimosa Flower Shampoo ($9): Sulfate-free and infused with coconut oil, this shampoo adds hydration and volume to fine hair.
- MONDAY Moisture Conditioner: Packed with coconut oil and shea butter, this deeply hydrating conditioner keeps stressed, dry hair soft and manageable—plus, its minimalist bottle is a bathroom staple.
- Creme of Nature Strength & Shine Leave-In Conditioner with Argan Oil ($5): A multitasking leave-in, this spray strengthens, moisturizes, and boosts shine for both damp and dry hair.
How to Navigate Target’s Beauty Aisles
Target’s beauty selection can be overwhelming, but a few tips will help you shop like a pro:
- Mix & Match Brands: Don’t be afraid to combine Target’s in-house brand (like Sonia Kashuk) with cult drugstore favorites for a tailored routine.
- Know Your Targets: Read reviews, check for 5-star ratings, and look for dermatologist-recommended labels when shopping for skincare.
- Shop Online for Convenience: Target’s online store offers the entire beauty range with fast shipping, so you can restock your favorites without leaving home.
- Look for Exclusive Launches: Target frequently stocks limited-edition products and collaborations you won’t find elsewhere.
Product Comparisons: Target vs. Other Retailers
| Product | Price at Target | Price at Walmart/Ulta/Sephora | Unique Selling Points |
|---|---|---|---|
| e.l.f. 18 Hit Wonders Palette | $10 | $10 (Walmart) | Target offers faster in-store pickup |
| Love Beauty and Planet Shampoo | $9 | $9 (Ulta) | Target’s wider brick-and-mortar presence |
| The Ordinary Peeling Solution | $9 (Ulta/Sephora) | $17 (Walmart) | Ulta/Sephora exclusives, but Target matches prices online |
Target’s Beauty Value Proposition
What others are reading
What sets Target apart is its curated selection, competitive pricing, and the convenience of shopping both in-store and online. Target’s in-house brands, like Sonia Kashuk, deliver quality at a fraction of the price, while stocking trend-driven and dermatologist-approved products in one location. With thousands of options, strong reviews, and frequent promotions, Target is a beauty destination for every type of shopper.
Final Tips for Drugstore Beauty Shopping at Target
- Never Skip Reviews: Check the Target website for customer ratings to spot hidden gems and duds.
- Don’t Overlook Store Brands: Target’s own beauty lines often rival major brands in quality and innovation.
- Take Advantage of Deals: Target regularly offers beauty coupons, Cartwheel deals, and gift with purchase promotions.
- Mix & Match for Best Results: Combine budget-friendly basics with a few splurge-worthy heroes for a custom, affordable routine.
Frequently Asked Questions (FAQs)
Q: Are Target’s beauty products as good as high-end brands?
A: Many Target beauty products—especially those from their in-house lines and tried-and-true drugstore brands—rival high-end options in quality and effectiveness. Look for products with strong customer reviews and recommendations from beauty editors.
Q: Can I find clean or cruelty-free beauty products at Target?
A: Yes, Target carries a growing selection of clean, cruelty-free, and vegan beauty products. Brands like Love Beauty and Planet and e.l.f. offer options that cater to these preferences.
Q: Does Target offer free shipping for beauty products?
A: Target frequently offers free shipping promotions, especially for orders above a certain amount. Check their website for current deals and sign up for Target Circle for additional savings.
Q: How can I find the best deals on Target beauty products?
A: Target’s Cartwheel app, weekly ads, and Circle rewards program offer regular discounts on beauty. Also, keep an eye out for seasonal sales and gift with purchase events.
Q: Are Target’s store brands worth trying?
A: Absolutely. Sonia Kashuk and other Target-exclusive beauty lines are known for quality, innovation, and affordability, often receiving rave reviews from makeup artists and beauty enthusiasts.
In Conclusion
Target has redefined drugstore shopping by offering a curated, trend-forward, and competitively priced beauty selection. From high-performing makeup and effective skincare to nourishing haircare, these 26 bestsellers prove you don’t need to splurge for radiant results. Whether you’re a beauty novice or a seasoned pro, Target’s aisles (and website) are packed with options that deliver both quality and value—making it a true beauty destination for every budget and lifestyle.
References
- https://www.cosmopolitan.com/style-beauty/g39762002/best-target-drugstore-beauty-products/
- https://www.youtube.com/watch?v=QyZBarPwKCY
- https://www.cosmopolitan.com/style-beauty/beauty/g66210268/best-drugstore-skincare-brands/
- https://local.newsbreak.com/trending/top/Drugstore-Makeup
- https://www.racked.com/2014/4/3/7608499/beauty-diary-carly-cardellino-cosmopolitan-beauty-editor
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