Behati Prinsloo: The Face of Victoria’s Secret New Victoria Fragrance

Model Behati Prinsloo shares insight into becoming the muse for Victoria’s Secret’s latest fragrance launch, her style favorites, and backstage secrets.

By Sneha Tete, Integrated MA, Certified Relationship Coach
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Behati Prinsloo: The Fresh Face Behind Victoria’s Secret’s Victoria Fragrance

Behati Prinsloo, renowned Namibian model and adored Victoria’s Secret Angel, has officially become the radiant muse for Victoria’s Secret’s new signature scent, Victoria. Her effortless charm, magnetic personality, and platform as a fashion icon make her the perfect face for the brand’s bold fragrance release, which promises freshness, youthfulness, and irresistible appeal. This in-depth feature explores Behati’s journey, perspectives on beauty and fragrance, style philosophy, and personal rituals that align seamlessly with the spirit of Victoria perfume.

Meet Behati Prinsloo: A Modern Muse

Behati Prinsloo’s selection as the face of the Victoria fragrance is rooted in her distinctive blend of authenticity, globe-trotting curiosity, and a style that merges laid-back cool with runway sophistication. Growing up in Namibia, Behati’s senses were shaped by nature and culture—ingredients that are intricately woven into her approach to beauty and fragrance. She is celebrated for her relatability, making her the ideal representative for a perfume designed to encapsulate modern femininity and free-spirited charm.

  • Nationality: Namibian
  • Known for: Victoria’s Secret Angel, model, style influencer
  • Signature style: Effortlessly chic, natural, playful
  • Philosophy: Beauty should be easy, authentic, and inspired by life’s adventures

From the Runway to the Fragrance Spotlight

Upon the launch of Victoria’s Secret Victoria perfume, Behati Prinsloo stepped into the limelight as a spokesperson not only for a fragrance but for a lifestyle emblematic of confidence, curiosity, and gentle sophistication. Her persona perfectly mirrors the ethos of Victoria—a scent that combines romantic rose notes with luxurious hints of crème brûlée, embodying both youth and sensuousness.

Inside the Creation of Victoria Fragrance

Victoria’s Secret introduced the Victoria fragrance as a dedication to individuality, femininity, and adventure. With Behati as its muse, the perfume sought to capture a vibrant, effortlessly fresh spirit and deliver a signature scent that echoes modern style and feeling. The fragrance blends classic floral ingredients with innovative gourmand accents, promising a scent that is at once timeless and surprising.

  • Main Notes: Fresh roses, crème brûlée, subtle musk
  • Inspiration: Travel, style, youthful energy, romance
  • Target Audience: Women who embrace spontaneity and elegance

Behati herself describes the perfume as “soft, rose-scented, with a hint of crème brûlée: everything I love.” The blend is designed to evoke not just glamour, but the intoxicating freshness of adventure and cultural curiosity—a fingerprint of Behati’s own lifestyle.

The Personality Behind the Perfume

At the core of Victoria’s development was the aim to reflect a relatable, genuine persona—much like Behati’s own public image. Her authenticity made her an inspiring figure for the campaign, representing women who radiate confidence, warmth, and individuality.

Beauty Secrets and Fragrance Rituals: Behati’s Personal Favorites

Behati’s beauty philosophy leans towards minimalism and self-expression, mirrored by her choices in fragrances and cosmetics. Her rituals are as much about feeling good as looking good, emphasizing comfort and a connection to heritage and nature.

Behati’s Fragrance Philosophy

  • Favorite childhood scents: The clean, earthy aroma after a rainstorm in Namibia—mixing grass and earth
  • Catwalk choices: Angel Gold was a backstage favorite, with all the Angels wearing the same scent for a unified, lively atmosphere
  • Personal touches: Prefers fragrances that remind her of travel, home, and heartfelt moments

Lingerie Picks: Effortlessness Meets Elegance

When asked about her personal style for lingerie, Behati gravitates toward pieces that embody comfort and subtle allure. She champions the Body by Victoria collection for its soft fabrics and delicate colors, choosing coral, grey, blush, and lace—styles that reflect both ease and everyday sophistication.

CollectionKey AttributesBehati’s Comments
Body by VictoriaSoft, natural, unlined options“It’s really me: effortless, easy, and works every day.”
Angel GoldGlamorous scent, backstage favorite“All the girls loved it—we smelled the same walking down the runway.”

Behind the Scenes: Life Backstage at Victoria’s Secret

Contrary to public belief, the backstage world of a Victoria’s Secret show is bustling, playful, and full of camaraderie. Behati shares that while it’s “manic,” it’s also “so much fun,” describing the upbeat interaction between models, makeup artists, and hairdressers that define the energetic environment right before curtain call.

  • Vibe: Fun, glittery, supportive camaraderie
  • Atmosphere: Laughter, friendly competition, creativity at its peak
  • Tradition: Angels sharing beauty tips, quick fixes, and last-minute rituals

Why Behati Prinsloo? The Perfect Match for Victoria

Behati’s international background and naturally laid-back style directly complement the adventurous, youthful essence of Victoria perfume. Her approach to beauty is “effortless and easy,” making her relatable to a broad audience. Behati’s mantra is to keep things soft, natural, and inspired—precisely the signature that the Victoria fragrance hopes to impart.

  • Young and fresh image
  • Emphasis on travel and culture
  • Devotion to genuine self-expression

Sweet Indulgences: Behati’s Favorite Desserts and Self-Care Moments

Beyond her modeling career and beauty routines, Behati finds joy in simple pleasures like desserts. Her favorite? Crème brûlée, a nod to the fragrance notes of Victoria, yet she also admits a fondness for ice cream—vanilla and cookies and cream top her list.

  • Crème brûlée: Sweet, creamy, classic—mirrors the flavor profile of Victoria’s scent
  • Ice cream: Comforting, familiar, and a part of her everyday indulgences

Victoria by Victoria’s Secret: The Modern Signature

Victoria fragrance’s release marks a new generation of perfumes designed to evoke confidence, adventure, and intimacy. True to Behati’s spirit, the scent is both accessible and refined—a classic with a twist that promises to appeal to women who want a perfume shaped by both tradition and innovation.

  • Launched with: A bold campaign fronted by Behati Prinsloo
  • Fragrance family: Floral gourmand
  • Style ethos: Every day is a runway—express your mood through your scent and style choices

Quick Facts: Victoria Perfume

AttributeDetails
Launch Year2013
Main SpokespersonBehati Prinsloo
Signature NotesRose, crème brûlée, musk
Brand VisionFresh, sexy, irresistible

FAQs: All About Behati Prinsloo and Victoria Fragrance

Q: What makes Behati Prinsloo an ideal muse for Victoria’s Secret’s Victoria fragrance?

A: Behati’s genuine, youthful spirit and global perspective bring authenticity and style to the campaign, perfectly matching the fragrance’s ethos of fresh, modern elegance.

Q: How does Behati describe the Victoria fragrance?

A: Behati calls it “soft, rose, with a hint of crème brûlée,” and says it embodies everything she personally loves in a scent.

Q: What are Behati’s favorite beauty and lingerie picks?

A: Behati prefers effortless styles, choosing Body by Victoria for its soft fabrics and subtle colors, and enjoys natural, unlined bras for everyday wear.

Q: What is the atmosphere like backstage at a Victoria’s Secret show?

A: Backstage is lively, supportive, and glittery. Models, artists, and stylists coordinate in a whirlwind of creativity and camaraderie.

Q: Which desserts does Behati love?

A: Behati is a fan of crème brûlée and ice cream, especially vanilla and cookies and cream. These sweet indulgences reflect her spontaneous, playful side.

Behati’s Lasting Impact: Redefining Brand Beauty Standards

Through her role as the face of Victoria fragrance, Behati Prinsloo sets a new benchmark for what modern brand ambassadors can represent: authenticity, approachability, and a sense of fun. Her influence extends beyond advertising—she inspires women to embrace their individuality, celebrate natural beauty, and blend sophistication with ease.

  • Champion of relatable beauty
  • Inspirer of confidence
  • Cultural influencer on global fashion and fragrance trends

Frequently Asked Questions (FAQs) About Victoria Fragrance and Behati Prinsloo

Q: What are the main notes of Victoria by Victoria’s Secret?

A: The fragrance features fresh rose, crème brûlée, and a subtle musk, designed to evoke youthful femininity with a modern twist.

Q: How does the Victoria fragrance reflect Behati’s personality?

A: It mirrors her zest for life, global influences, and preference for soft, romantic scents with unique, gourmet undertones.

Q: What tips does Behati share for choosing a fragrance?

A: Behati believes fragrance should match personal experiences, travel memories, and moods—selecting scents that feel genuine and meaningful.

The Trendsetting Essence of Behati Prinsloo and Victoria Fragrance

In celebrating Behati Prinsloo as the ambassador for Victoria by Victoria’s Secret, both brand and muse coalesce to deliver more than just a perfume—they cultivate a movement for self-expression, elegant simplicity, and modern adventure. Behati’s journey offers inspiration for embracing individuality and savoring the subtle luxuries of daily life, all while defining the direction of contemporary beauty standards.

  • Victoria fragrance: A symbol of confidence and sophistication for today’s woman
  • Behati Prinsloo: A relatable, trendsetting icon for a new generation
  • Takeaway: Beauty is best found where authenticity meets effortless style
Sneha Tete
Sneha TeteBeauty & Lifestyle Writer
Sneha is a relationships and lifestyle writer with a strong foundation in applied linguistics and certified training in relationship coaching. She brings over five years of writing experience to thebridalbox, crafting thoughtful, research-driven content that empowers readers to build healthier relationships, boost emotional well-being, and embrace holistic living.

Read full bio of Sneha Tete