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The Bandana Hair Trend: How Celebrities Are Rocking Summer 2025

Discover the versatile bandana hair trend taking over celebrity styles for summer 2025—plus tips, inspo, and the best ways to wear it.

By Medha deb

Created on Sep 30, 2025

Discover the versatile bandana hair trend taking over celebrity styles for summer 2025—plus tips, inspo, and the best ways to wear it.

The Bandana Hair Trend: Summer 2025’s Must-Have Accessory

Every summer welcomes a new signature accessory. For summer 2025, the bandana has emerged as the standout hair trend embraced by models, musicians, and style icons across the globe. As previous years celebrated bows, wide headbands, and the resurgence of claw clips, this season calls for a nostalgic—yet modern—nod to the endlessly versatile bandana.

Why the Bandana, and Why Now?

According to beauty insiders and the pulse of Parisian streets, the bandana trend’s return is no accident. Beauty editors and style bloggers observed a surge in scarf and bandana displays in every major European fashion capital early in the year. The bandana, both a throwback to vintage glamour and a low-effort styling tool, instantly conjures up images of 1960s screen sirens riding in convertibles through the French countryside—a vision now universally aspired to by influencers and celebrities alike.

Cosmopolitan beauty editor Beth Gillette notes, “I just got back from Paris and every store was stocked with rows upon rows of scarves in every color, fabric, and print you could imagine. I have to assume they’ve been collecting this many scarves just for this moment in beauty trend history.”

Bandana Hairstyles: Celebrity Inspiration & Iconic Moments

This summer’s bandana trend has found its champions among the brightest stars. Just scroll through your social feeds and you’ll spot:

Hailey Bieber: Relaxing on a boat in Europe, Bieber’s bandana-and-sunglasses combo sets the ultimate aspirational mood for travel-inspired summer style.
Gracie Abrams: Her signature look often includes a simple, slouchy bandana whether on-stage or in candid snapshots, cementing bandana chic as the new norm for musicians.
Doechii: Gracing magazine covers with statement bandanas that command attention while channeling unapologetic coolness.
Chappell Roan: Elevates naturally voluminous curls with a plaid bandana, demonstrating how a single accessory can modernize and contain textured hair.

The Cosmopolitan beauty team loves using bandanas as an answer to third-day hair or post-beach waves, proving they’re perfect for both cover shoots and real life.

Bandanas Throughout History: From Nostalgia to Now

Bandanas have a rich heritage that predates social media. Reportedly dating back to the late 17th century, this square of fabric instantly calls to mind vintage glamour, West Coast skater cool, and a healthy dose of European sophistication.

From classic Grace Kelly elegance to 90s hip-hop influence, the bandana has repeatedly returned to the fashion spotlight. In 2025, it’s the touch that makes any look—whether casual or formal—feel fresh, personal, and of-the-moment.

Why Everyone Loves Bandanas: Versatility & Beauty Benefits

The true magic of the bandana hair trend lies in its versatility and practical benefits:

Adaptable Styling: Fold in half to create a triangle, tie around your head for a classic look, knot beneath the chin for vintage flair, or roll and wear as a headband. Bandanas can even moonlight as a chic necktie, waist-wrap, or bag accessory.
Chic Disguise: The ultimate solution for camouflaging day-two hair, greasy roots, or limp post-beach locks without sacrificing style.
Hair & Scalp Protection: Creates a physical barrier against sun exposure, which is vital for colored or processed hair. Silk scarves also help maintain moisture, reduce frizz, and protect textured hair types.
Low-Effort, High-Impact: No intricate braiding or advanced styling skills required—just fold, tie, and go.

Celebrity hairstylist Tom Smith observes, “I like a bandana tied low, letting the hairline breathe and the natural texture show through. It works well over loose, undone lengths and is ideal to settle hair prone to frizz. Curly and textured hair loves this kind of accessory but it can also add interest to flat or fine hair too.”

How to Wear a Bandana: Step-By-Step Styling Tips

There’s no wrong way to wear a bandana, but here are tried-and-true methods to help you make the most of this accessory:

Classic Fold: Fold the bandana into a triangle and wrap across the back of your head, tying it at the nape for a traditional take.
Cottagecore Chic: Knot ends beneath your chin for a retro, countryside-inspired finish—perfect for driving, cycling, or capturing old-Hollywood vibes.
Loose & Languid: Drape the bandana over the crown, tie at the back, and let hair fall naturally for an effortlessly cool effect.
Headband Mode: Roll tightly and wear knotted at the nape or top for a preppy or punkish twist.
Sarong Style: For a beachy look, fold and tie around your waist over swimwear.
Bag & Neck Accessory: Attach to your handbag for pop of color or wrap around your neck for extra flair.

Tips for Bandana Perfection

For Extra Hold: Use bobby pins or snap clips to anchor your bandana in place, especially for silky or slippery fabrics.
Pre-Treat Hair: Apply a lightweight leave-in conditioner if wearing over damp hair—especially beneficial for curly or textured hair types.
Mix Fabrics and Prints: Don’t shy away from bold colors or luxurious silks for a more elevated take, while cotton classics keep the vibe casual.

Best Bandanas & Scarves to Shop for 2025

The perfect bandana is both a personal style statement and a practical beauty buy. Here are the top picks for every taste and budget:

Miu Miu Printed Poplin Scarf: A fashion house favorite featuring statement prints.
Polo Ralph Lauren Paisley Bandana: A timeless classic with a luxurious twist.
Hermès Silk Scarves: For those who want to channel old-money chic and maximum hair protection.
Universal Surplus Green Bandana: For a sustainable, eco-friendly option with subtle flair.
Lescarf Silk Bandana: Adds elegance and is gentle on color-treated or curly hair.
Cos Silk Scarf: Understated, sleek, and seamlessly matches any outfit.

Brand / Product	Main Features	Best For
Miu Miu Printed Poplin	Fashion print, cotton fabric	Statement looks, casual styles
Hermès Silk Scarf	Luxury silk, smooth finish	Hair protection, chic finish
Lescarf Silk Bandana	Gentle for hair, solid or print	Curly, textured hair types
Universal Surplus Bandana	Eco-friendly, classic cut	Sustainable shoppers
Polo Ralph Lauren Paisley	Paisley pattern, timeless design	Elevated casual, preppy

Expert Advice: Pro Tips for Flawless Bandana Styling

Leading hairdressers and stylists offer their insight for mastering the bandana:

“Keep it loose and low to allow your hairline to breathe and your natural texture to show.”
“Use gentle silk for curls and bleached hair to protect against friction and prevent breakage.”
“Add strategic bobby pins to secure slippery scarves and prevent them from sliding out of place during the day.”
“Embrace mixed prints and colors to make the accessory truly your own. Don’t be afraid to experiment!”

Beauty professionals also recommend incorporating bandana accessories into your nighttime routine, especially for curly or processed hair, to help retain moisture and minimize frizz while you sleep.

Bandana Trend FAQ

Q: Are bandanas suitable for all hair types?

A: Yes. Bandanas work beautifully on straight, wavy, curly, and coily hair. Choose a breathable material for fine hair and silk for frizz-prone or textured hair.

Q: How do I keep my bandana from slipping?

A: Secure the bandana’s corners with discreet bobby pins or use a light spritz of texturizing spray for extra grip beneath the scarf.

Q: Can wearing a bandana help protect my hair?

A: Absolutely. Bandanas guard your scalp and strands against harmful UV rays and environmental pollutants. Silk options are particularly gentle and help minimize breakage.

Q: What are the best colors and patterns to try this summer?

A: Vibrant pop colors, bold paisley prints, classic black, or even cherry motifs are trending—choose one that suits your mood and outfit. Experiment and switch it up throughout the summer.

Q: How can I style a bandana for evenings or special occasions?

A: Opt for a silk bandana in a luxe print, pair it with styled waves or an updo, and complement with statement earrings for a look that’s polished yet relaxed.

Bandana Styling Do’s and Don’ts

DO embrace a mix of high and low styles: classic knotted, 90s-inspired, or modern minimalist.
DON’T restrict yourself—bandanas look as chic with swimwear as with tailoring.
DO use bandanas to disguise hair that’s between washes, or to add interest to basic looks.
DON’T be afraid to get creative: try wearing as a necktie, bag accent, or even waist wrap.
DO care for silk or delicate fabric bandanas by hand washing and air drying whenever possible.

Frequently Asked Questions (FAQs)

Q: Is the bandana trend here to stay beyond summer 2025?

A: Fashion insiders predict the bandana’s adaptability and classic appeal will ensure it remains a staple well into upcoming seasons.

Q: Are there easy ways to update my look with a bandana if I’m short on time?

A: Yes, simply fold and tie as a headband or classic triangle for an instantly refreshed, on-trend appearance. It’s one of the quickest styling hacks around.

Q: What should I avoid when styling a bandana?

A: Avoid excessively tight knots that can cause scalp tension or damage; always choose a comfortable fit. Also, ensure the fabric suits your hair texture.

Q: Can I incorporate a bandana into formal or work outfits?

A: Absolutely. Select a silk or sleek patterned bandana and pair it with a blazer or tailored separates for a bold, sophisticated statement.

Final Thoughts: Make Bandanas Your Summer Signature

From covering a third-day blowout to elevating the most minimalist outfit, the bandana encapsulates everything we crave about summer: ease, celebration, and a nod to timeless style. As celebrities, editors, and trendsetters everywhere embrace the scarf revival, now is the perfect moment to make this accessory your own—mixing colors, prints, and shapes to express your unique summer personality.

References

Author

medha deb

Medha Deb is an editor with a master's degree in Applied Linguistics from the University of Hyderabad. She believes that her qualification has helped her develop a deep understanding of language and its application in various contexts.

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